Microsoft Commits Multibillion-Dollar Partner Investments
Private and public cloud incentives, competencies and benefits align to customer projects.
LOS ANGELES, July 13, 2011 - Microsoft Corp. today unveiled updates to the Microsoft Partner Network (MPN), to better help partners grow their businesses and meet evolving technology needs of customers around the globe through tools, training and incentives totaling $5.8 billion for fiscal year 2012.
"Winning together with our partners today, and long into the future, means delivering incredible world-class technologies to meet customer needs, as well as the right partner incentives, tools and training, which will ultimately drive business growth for them," said Jon Roskill, corporate vice president of the Worldwide Partner Group at Microsoft, speaking before more than 15,000 attendees from around the globe at the company's Worldwide Partner Conference. "We are bringing our partners to the cloud with us -- they can use the tools and skills they have now to take their clients to the cloud."
Roskill announced new or extended solutions and online service incentives that are available and aligned to key priorities such as customer projects, accelerated growth of public and private cloud adoption, and tools demonstrating a broad commitment to partners' success. Partners are encouraged to engage through the Microsoft Partner Network to benefit from the incentives.
Align Partner Competencies to Customer Projects
o The newly separated Messaging competency and Communications competency
help differentiate companies with the explicit skill set and depth of
experience to provide a holistic unified communications solution that
includes voice and video. The competency split also will enhance
recognition for partners' investments in advanced capabilities with
Exchange, Lync and Microsoft Office 365.
o The merger of the Systems Management and Virtualization competencies in
May 2012 will strengthen partners' ability to help customers realize the
benefits of cloud computing on their terms with Microsoft private cloud
solutions. Partners can prepare now by attaining the current
competencies for System Center management and Windows Server Hyper-V
virtualization.
Incentives to Accelerate Cloud Adoption
o New Software Assurance Planning Services will be available in August,
paying qualified partners to deliver deployment services to Microsoft
Software Assurance customers for Microsoft private cloud, Windows Azure
public cloud, SQL Server and software development. These opportunities
will help partners grow their client base, strengthen customer
relationships and increase service revenues.
o Windows Azure Incentives reward qualified partners in the Windows Azure
Circle program that influence customer adoption of Microsoft's public
cloud platform. As a result, partners can build new, sustainable revenue
streams by helping customers benefit from the public cloud.
o Private Cloud Incentives. The Management and Virtualization Solution
Incentive Program will reward qualified Gold Certified partners that
influence sales of Microsoft private cloud technologies. This
complements the Hyper-V Cloud Accelerate program that will fund partner
and customer private cloud assessments, proofs of concept, and
production deployments.
o The SQL Server Solution Incentive Program delivers rewards to Gold
Certified partners that drive application platform and business
intelligence solutions to customers, particularly with the upcoming
cloud-ready information platform, SQL Server "Denali."
o Monetary incentives and license mobility available through Microsoft
Software Assurance for Microsoft Hyper-V, System Center and SQL Server
will help hosting solution providers grow their businesses by enabling
customers to deploy their Server Application licenses with Software
Assurance on-premises or in the cloud within hosting partners' shared
hardware environments.
o Microsoft is investing in scaled business model transformation
approaches for high-potential partners (from in-person coaching to
online self-serve), which will help business decision-makers within
partner organizations build specific plans, analyze the change
implications of integrating cloud (e.g., profit and loss shifts,
staffing needs, etc.), and define commitments and a timeframe to execute
the shift.
o To continue spurring the growth of Microsoft Dynamics, Microsoft is
offering eligible partners an increased Microsoft Dynamics CRM Software
Advisor Program (CSA) compensation of 40 percent on new subscription
sales of Microsoft Dynamics CRM Online as part of the existing CSA.
Enhanced Partner Tools and Benefits
o Expanded Internal Use Rights will offer increased Lync and Windows
Intune licenses for partners. The number of licenses allotted to Cloud
Accelerate partners will grow to 100 from 2 and those to Cloud
Essentials partners will grow to 25 from 10. New partner toolkits and
opportunity guides will help partners start paving a path to
profitability with public and private solutions for the following four
markets: small business, midmarket segment, enterprise and public
sector.
Wrapping up the keynotes, Microsoft Chief Operating Officer Kevin Turner addressed the overall theme of the conference, "Winning Together."
"We understand that partners have a choice in working with us," Turner said. "As they evolve their businesses to embrace cloud technologies, partners can count on Microsoft to provide the tools for cloud training, the resources to generate sales leads, and the ability to boost revenue and increase value for customers. We're committed to our partners' profitability and long-term business success."
Founded in 1975, Microsoft (Nasdaq: MSFT) is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.
SOURCE Microsoft Corp.
CONTACT: Erika Bitzer of Weber Shandwick Worldwide, +1-206-576-5531, ebitzer@webershandwick.com, or Weber Shandwick Worldwide, WPC11PR@webershandwick.com, both for Microsoft Corp.
Web Site: www.microsoft.com
