Master Electronics and CUI Inc Enter into Global Distribution Agreement

TUALATIN, Ore. — March 27, 2018 — CUI today announced that it has signed a worldwide distribution agreement with Master Electronics, the 13th largest global distributor of electronic components. As a part of the agreement, Master Electronics will distribute and market CUI’s extensive product portfolio of power, interconnect, motion, audio, and thermal management technologies.

Driven by Master’s innovative and industry disruptive marketing tactics and tenured sales team, coupled with CUI’s leading edge products and solutions, this relationship is poised to deliver what the design community, OEM’s and CM’s have come to expect from both companies.

“Our entire team is excited to be working with a market leader,” said Riad Nizam, President of Master Electronics. “A wide range of CUI products are in stock and available off the shelf for immediate delivery.” 

"As a business we are committed to bringing the products and technologies to market that keep pace with our customer’s ever-evolving needs. Whether based on efficiency, cost-savings or flexibility, we are continually striving to innovate so our customers will benefit. Partnering with Master Electronics allows us to continue these efforts while introducing our company’s products to many new customers,” remarked Matt McKenzie, President of CUI.

To learn more, visit https://www.masterelectronics.com/suppliers/cui-inc-2112/

About CUI Inc

CUI is an electronic components manufacturer specializing in a diverse range of product technologies. As a leader in power electronics, the organization supports customers as they strive to improve the energy efficiency and environmental credentials of their application. The company’s interconnect, audio, motion and thermal management groups provide engineers with reliable and proven solutions across a range of market segments as technology allows the world to connect in new ways. An unwavering commitment to the design engineer has been a hallmark of CUI’s sustained growth since its founding in 1989 and will continue to be the primary mission as they expand their product technologies, manufacturing capabilities and global reach.

CUI Inc is a subsidiary of CUI Global, Inc., a publicly traded company whose common stock trades on the NASDAQ Exchange under the symbol CUI.

About Master Electronics

Headquartered in Santa Monica, CA, Master Electronics is a leading authorized distributor of electronic components dedicated to stocking breadth of part numbers. Founded in 1967, Master Electronics has been supplying top quality components for industrial, military, medical, aerospace and consumer applications. Master, franchised for over 250+ suppliers, proudly adds CUI, Inc. to our line card of world-class brands such as Bourns, ebm-papst, C&K Components, Honeywell, ITT Cannon, Omron Electronics, Panasonic, and TE Connectivity. www.masterelectronics.com

Media contacts

CUI Inc

Jeff Schnabel, +1 503 612 2300, jschnabel@cui.com, twitter.com/cuiinc

Publitek

Alexandra Sorton, +44 (0)1225 470 000, alexandra.sorton@publitek.com, www.publitek.com

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