LG Electronics' Turnkey Signage Solution, SuperSign Premier-s, Takes Center Stage at DSE 2011

SuperSign Pavilion Showcases Versatility of Product Offering with Hands-on Display

LAS VEGAS, Feb. 23, 2011 -- Demonstrating an increased focus on making digital signage accessible for the masses, LG Electronics is displaying its SuperSign Premier-s solution in a digital signage pavilion this week at DSE 2011 (booth 1800). The standalone booth is designed to allow attendees hands-on interaction with the product to experience its flexibility and ease-of-use first hand.

"SuperSign Premier-s is a solution designed specifically for SMBs (small- and medium-sized businesses) seeking a straightforward and dynamic approach to communicate with their target audiences," said Jeff Dowell, vice president, Digital Signage, LG Electronics USA. "This market needs cost-effective solutions, not just products, and LG is in a unique position to deliver tremendous value with a 'solution as a service' approach in the form of SuperSign."

LG Makes It Simple with SuperSign

An award-winning, innovative solution, SuperSign Premier-s brings together all the core elements required by small and medium businesses - hardware, software, services, support and a wide variety of professional content - allowing them the ability to quickly set-up, manage and operate digital signage. With a user interface specifically designed for SMBs deploying networks of 25 players or less, SuperSign Premier-s comes with a hardware package consisting of an LG flat panel display (model M4214C) and the LG NC-2000 media player, which provides access to content management software and starter templates as well as news and weather feeds.

Providing engaging content is a critical success component to any signage solution. As a result, SuperSign Premier-s is supported by an ecosystem of variety of key content providers, led by CNN, which provides more than a dozen news and entertainment feeds that can be easily and quickly integrated by the end user. LG has also teamed up with iStockphoto, to offer easy, affordable and royalty-free photos, illustrations, video, audio and Flash® files for additional content options. To encourage information sharing, SuperSign Premier-s offers direct access to LG's "Certified Content Providers" (CCP), which provide custom content creation services optimized for this system. Information on benefits of becoming a CCP will also be on display in the SuperSign Pavilion and at LGMakesItSimple.com.

SuperSign Premier-s is available at select major distributors with 48-hour on-site hardware swap* and 24-hour tech support. It comes in a three-year pre-paid subscription, starting at $4,599 or a financed lease for $149 per month for 36 months**. For more information and to inquire about becoming an LG Certified Content Provider, please visit LGMakesItSimple.com.

About LG Electronics USA

The LG Electronics USA Commercial Displays serves customers in the lodging and hospitality, digital signage, systems integration, healthcare, education, government and industrial markets. Based in Lincolnshire, Ill., with its dedicated engineering and customer support team, LG Electronics USA Commercial Displays delivers business-to-business technology solutions tailored to the particular needs of business environments. LG Electronics USA, Inc., based in Englewood Cliffs, N.J., is the North American subsidiary of LG Electronics, Inc., a global force in consumer electronics, home appliances and mobile communications. For more information, please visit www.LGSolutions.com.

* Based on notification by 3 p.m. local time, 48-hour swap is measured in business days.
**Installation not included in sales package. Contact your local reseller.

SOURCE LG Electronics USA

CONTACT: John Taylor, +1-847-941-8181, john.taylor@lge.com, or Katie Busch, +1-312-397-6025, katie.busch@lg-one.com, both of LG Electronics USA

Web Site: LGMakesItSimple.com

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