Harte-Hanks Announces Competitive Trade-In Program for Trillium Software® Total Data Quality Solutions
Presents opportunity for Firstlogic, Similarity Systems, and Group 1 Software users to trade up to the data quality market leader --
BILLERICA, Mass., Feb. 14 /PRNewswire-FirstCall/ -- Trillium Software(R), a division of Harte-Hanks (NYSE:HHS) and a leading provider of Total Data Quality solutions, today announced a competitive "trade-in" program for users of data quality products from Firstlogic, Similarity Systems, and Group 1 Software, as a result of recent industry acquisitions of these data quality offerings.
Beginning immediately and effective for 120 days, the company will provide an "attractive" option for qualified users of these competing products who may be concerned about future product plans, maintenance fees and continued solution support, in the wake of recent acquisitions. That option is to trade up to TS Quality software for enterprise data quality, or TS Discovery software for data investigation. Harte-Hanks Trillium Software recently was rated as the market leader for information quality in a recent independent analyst report.
"The acquisition of these data quality vendors, by organizations whose core competencies and traditional product offerings are outside of the data quality market space, demonstrates a growing need and importance of data quality for strategic business applications," said Len Dubois, vice president of marketing for Trillium Software at Harte-Hanks. "Trillium Software is dedicated solely to delivering to each customer 'Total Data Quality' across the entire enterprise. We've learned that simply being good at data quality is never good enough, since it takes focus, experience and steadfast devotion to providing the highest quality product that has elevated us atop the market place."
According to Dubois, some data quality software users have seen their application provider acquired three times in the last 18 months. "All the while, Harte-Hanks Trillium Software has provided a bedrock of stability to those who believe that only an organization dedicated to enabling Total Data Quality is right for their business needs," Dubois said.
For more information contact Harte-Hanks Trillium Software at 1-800-436- 8900 or visit the solution's Web site at www.trilliumsoftware.com/.
About Harte-Hanks
Harte-Hanks, Inc., San Antonio, TX, is a worldwide, direct and targeted marketing company that provides direct marketing services and shopper advertising opportunities to a wide range of local, regional, national and international consumer and business-to-business marketers. Harte-Hanks Direct Marketing improves the return on its clients' marketing investment with a range of services organized around five solution points: Construct and update the database - Access the data - Analyze the data - Apply the knowledge -- Execute the programs. Expert at each element within this process, Harte-Hanks Direct Marketing is highly skilled at tailoring solutions for each of the vertical markets it serves. Visit the Harte-Hanks Web site at www.harte-hanks.com/ or call (800) 456-9748.
Harte Hanks Trillium Software provides businesses with Total Data Quality solutions -- a full complement of technologies and services providing global data profiling, data cleansing, enhancement, and data linking for e-business, customer relationship management, enterprise resource planning, supply chain management, data warehouse, and other enterprise applications. Use of the Trillium Software System(R) by many of the world's largest and most successful companies has made Trillium Software the leader in its marketplace. For more information about Trillium Software and its offerings, call (978) 436-8900, or visit Trillium Software online at www.trilliumsoftware.com/ .
Trillium Software is a registered trademark of Harte-Hanks, Inc. All other product and company names and trademarks are the property of their respective owners.
CONTACT: Patricia Mercier of Harte-Hanks Trillium Software,
+1-978-436-2794, patricia_mercier@trilliumsoftware.com;
Web site: http://www.trilliumsoft.com/
