Freewave Technologies Adds Ashish Sharma as Chief Marketing Officer and General Manager of Products

Sharma joins FreeWave as latest hire in company expansion to develop branding, manage key products and develop FreeWave's industry positioning

BOULDER, Colo., Nov. 4, 2010 - FreeWave Technologies, (, manufacturer of the most reliable, high-performance spread spectrum and licensed radios for critical data transmission, today announced it has hired Ashish Sharma as Chief Marketing Officer (CMO) and General Manager of Products. The latest addition of Sharma marks the 14th position FreeWave has added over the last several months. Sharma brings more than 15 years experience in the telecommunications industry with a strong background in engineering, business development, product management, strategy and marketing. With the addition of Sharma, FreeWave now has added several key players to its team and is poised to further the development of its global brand and expand its presence in key vertical markets.

"Ashish is a great addition to our senior management team at FreeWave," said Steve Wulchin, co-founder and CEO of FreeWave Technologies. "With his track record in wireless industry and global experience, we will look to him to help lead FreeWave in streamlining all the products and company marketing efforts."

Prior to joining FreeWave, Sharma was the Vice President of Marketing for Alvarion, a leading 4G company with global presence. At Alvarion, Sharma played an instrumental role in the early development and adoption of 4G technologies around the globe. Sharma established Alvarion's branding as a leading 4G WiMAX equipment provider through strong efforts with technology, products and industry positioning. Prior to joining Alvarion, Sharma worked for Ericsson Wireless Communications as a director of business unit sales. Sharma spearheaded strategic overseas product market planning, business development and negotiated several contracts. During his tenure with Ericsson, Sharma had the honor of leading an operational team in Salt Lake City, Utah during the Winter Olympics of 2002 to monitor and coordinate operations at 17 Olympic venues. Prior to Ericsson, Sharma worked for Qualcomm where he helped to develop some of the early CDMA systems.

In just the last few weeks, FreeWave added Clive Winkler, Ph.D., as its chief technology officer; Ralph Oriscello as a global business development executive for OEM sales; and, Blair Harness as a key member of its engineering department. FreeWave will continue to invest by adding new talent into the coming year, despite a still challenging economy.

"FreeWave is a recognized world leader in the radio solutions for mission-critical data transmission and I am excited to join such a dynamic company at an important phase of its growth," said Sharma. "Not only is the company's wireless data radio technologies best-in-class, but its customer service speaks for itself. I look forward to help accelerate competitive solutions that are driven by our customers' needs and expand the company's presence around the world."

About FreeWave Technologies

Founded in 1993, FreeWave Technologies manufactures the most reliable, high performing, lowest power consumption, spread spectrum and licensed radios for mission-critical data transmission. Through engineering excellence and a relentless commitment to best-in-class manufacturing, FreeWave customers enjoy superior radio up-time, range and the lowest cost of ownership available. Based in Boulder, Colorado, FreeWave designs and manufactures radios that are the leading choice for oil and gas, utility, military and numerous other industrial applications. Organizations that count on radio data communications for operational success - where failure and down-time are not an option - trust FreeWave for custom network design, system engineering and customer support that are unparalleled in the market. For additional information, contact FreeWave directly at 866.399.4930 or at Visit the company's website at

Press Contact:

Terri Douglas

Catapult PR-IR

303.581.7760, ext. 18

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