Datalogic to Acquire PSC: One New Company or Two Companies Under One Umbrella?


Datalogic, the leading European-based AIDC vendor, has agreed to acquire PSC - one of the largest bar code scanner suppliers, for $195 million, or approximately 0.8x 2004 revenues. As a result of this acquisition, Datalogic emerges as the fourth-largest AIDC-centric hardware vendor following Symbol Technologies, Intermec Technologies and Zebra Technologies. This transaction also significantly decreases Datalogic's exposure to the recently weak European market and provides it with much-needed access to the North American market. In addition, being acquired by Datalogic as opposed to a larger AIDC or IT organization or a financial institution may provide PSC with much needed stability while preserving their global brand identity.

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