Conversion Services International Provides Strategy for International Financial Group


Conversion Services International Provides Strategy for International Financial Group

Assessment creates strategy that improves operational productivity, enterprise information value

EAST HANOVER, N.J., Nov. 7 / -- Conversion Services International, Inc. (AMEX:CVN), a premier professional services firm focused on delivering the value in business intelligence, data warehousing and data management solutions to Global 2000 organizations and other businesses, today announced its completion of an enterprise information management (EIM) and master data management (MDM) strategy services for an international financial group.

The 25-year-old financial group -- offering a wide array of retail and commercial banking products for customers in the Middle East and London -- was dealing with the challenges of managing data and leveraging data captured throughout various distribution channels. The client's business policies for capturing data varied by product, and responsibility for data quality was dispersed throughout the organization, creating challenges in data consistency, data quality and availability of critical information for making strategic decisions.

CSI developed an enterprise management and master data management strategy for this client focused on creating consistent business and data quality processes across product and distribution channels, as well as an information architecture that would provided consistent synchronization among the various systems. The strategy also incorporated a data stewardship and governance program to develop and apply best practices for data integrity across the organization.

According to William McKnight, CSI's senior vice president of data warehousing, "EIM is a holistic look at information flow within an organization. It comprises MDM, data warehousing, business intelligence, operational business intelligence, EII and other forms of intra-operational information exchange. Many companies have embraced the importance of information to their strategic objectives, yet lack a solid information foundation from which to achieve information excellence. Our strategies focus on the effects of information on the bottom line and enable companies to take full advantage of the information asset. This client can look forward to operational productivity as well as enhanced customer management across various customer channels as the value of their enterprise information increases exponentially."

About Conversion Services International, Inc.

Conversion Services International, Inc. (CSI) is a leading provider of professional services focusing on strategic consulting, data warehousing, business intelligence, business process reengineering, as well as integration and information technology management solutions. CSI offers an array of products and services to help companies define, develop, and implement the warehousing and strategic use of both enterprise-wide and specific categories of strategic data. CSI's current customers include ADP, Coach, Goldman Sachs, Liberty Mutual, Merck, Morgan Stanley, and Pfizer. Information about CSI can be found on the web at www.csiwhq.com/ or by calling its corporate headquarters at 888-CSI-5036.

Note on Forward-Looking Statements

Except for the historical information contained herein, this press release contains, among other things, certain forward-looking statements, within the meaning of the Private Securities Litigation Reform Act of 1995 that involve risks and uncertainties. Such statements may include, without limitation, statements with respect to CSI's plans, objectives, expectations and intentions and other statements identified by words such as "may," "could," "would," "should," "believes," "expects," "anticipates," "estimates," "intends," "plans" or similar expressions. These statements are based upon the current beliefs and expectations of CSI's management and are subject to significant risks and uncertainties, including the ability of CSI to be in compliance with all applicable American Stock Exchange continued listing requirements, the ability to maintain revenue growth, the ability to locate and acquire other businesses and to successfully integrate such acquisitions, the ability to decrease operating expenses, and those detailed in CSI's filings with the Securities and Exchange Commission. Actual results may differ from those set forth in the forward-looking statements. These forward-looking statements involve certain risks and uncertainties that are subject to change based on various factors (many of which are beyond CSI's control). CSI undertakes no obligation to update publicly any forward-looking statements.

Contact:
Tracee Lee Beebe
Marketing & Communications
Conversion Services International, Inc.
973-560-9400
tbeebe@csiwhq.com

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Source: Conversion Services International, Inc.

CONTACT: Tracee Lee Beebe, Marketing & Communications of Conversion Services International, Inc., +1-973-560-9400, tbeebe@csiwhq.com

Web site: www.csiwhq.com/

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