Chloride Receives 2008 European UPS Growth Strategy Leadership Award from Frost & Sullivan
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LIBERTYVILLE, IL, January 16, 2009 - Chloride announced today that it has been recognized by global business market research firm Frost & Sullivan with the 2008 European UPS Growth Strategy Leadership Award, based upon the successful long-term growth strategy Chloride has implemented within its industry.
In receiving the award, Chloride rose above other UPS manufacturers in criteria that included sales force and customer service capabilities, brand awareness activities, strategic alliances that expand customer base, product innovation, and an ability to demonstrate growth in a maturing market.
According to Frost & Sullivan: "Acquisition of companies that have strong service models has been instrumental for Chloride in its growth strategy in the critical power services market. High margins in the services arena have helped the company in generating significant profits. Investment in training of human resources ensures high-quality and reliable service that is both consistent and efficient across all territories, while training for end-users secures brand loyalty and consumer interest. A large installed base with high attachment rate for service contracts acts as a catalyst for Chloride to continue its growth in the services market. These factors combined together make Chloride the worthy recipient of the 2008 European Uninterruptible Power Supplies Growth Strategy Leadership Award."
NORTH AMERICAN MARKET
Chloride continues to invest and expand in all markets, in particular North America, which makes up 42% of global sales for Single-phase and Three-phase Uninterruptible Power Systems (UPS) products. North American sales of single-phase UPS currently total $2.1B, while three-phase UPS is at $1.4B, and services that support both of these segments total $900M. Overall, the UPS product market is projected to grow to $4.7B by 2012.
Concerns about rising energy costs and power consumption due to denser servers and data center retrofits are driving North American customer demand for better, as well as more efficient, power quality equipment monitoring management systems. Recognizing the strong market potential in North America, Chloride established offices in Libertyville, Illinois in 1999 to provide sales and technical support for its Chloride and ONEAC brands. Chloride North America now serves small, medium and large business requirements across various industries such as IT, Medical, Retail, Finance, Telecom, Hospitality and Education.
For more information, please call 847 990-3623. Or visit http://www.chloridepower.com/usa.
About Chloride
Headquartered in London, Chloride Group PLC is an international electronics manufacturer operating primarily in the power protection and safety system markets. Chloride North America manufactures and supplies a range of UPS, power conditioning and line protector products for critical applications primarily in the rapidly growing areas of data communications, retail, biomedical systems and industrial process controls.
O'Connell Communications
Dan O'Connell
708-482-0212
dan@oconnellpr.com
Chloride
Yolanda Hernandez
847-990-3623
Yolanda.Hernandez@chloridepower.com
