Chick Announces New Corporate Identity Campaign


Warrendale, PA - March 24, 2006 - Chick Workholding Solutions announced today an updated corporate identity, including a new logo. The new identity is the result of aligning the company to its core fundamentals of innovation, efficiency and support for its customers.

Chick innovated the QwikChange method of workholding for CNC machining and continually develops modern approaches to milling efficiency. Chick applies their innovation to deliver efficiency for its customers with workholding that is proven save time and money. Flexibility and accuracy are also continual factors of importance to Chick.
Behind the scenes Chick has a team of professionals dedicated to customer needs. They personify Chick's key message of support. Chick's Customer Care Team's technical expertise can be used for anything from simple machining questions to more complex recommendations on how to gain efficiency for particular challenges.

Everything from Chick's new logo, featuring three concentric letter C's, to their specific company goals embodies the three key messages. "Our goal with the new identity is to bring Chick's core competencies to the forefront and allow the products' quality and features speak for themselves," said Paul Swann, President.

Chick's new identity will be rolled out over the next several months in full at there website and a variety of locations. Chick - Efficiency Through Workholding Innovation.

Chick Workholding Solutions,Inc.
500 Keystone Dr.,
Warrendale. PA
P- 724 772 1644
F- 724 772 1633
www.Chickworkholding.com/

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