BT Offers 'Beyond the Cloud' Guidance at Gartner ITxpo


ORLANDO, Fla., Oct. 19 - GARTNER SYMPOSIUM/ITxpo - At the Gartner Symposium/ITxpo today, BT today shared its vision for cloud services for large enterprises, offering a balanced approach to cloud computing - helping customers move beyond the hype to implement valuable, reliable, and cost-effective real world solutions.

CIOs and CTOs are being confronted with a deluge of information about everything cloud, and unhelpfully, many technology companies are simply re-branding products and services as cloud, a phenomenon Neil Sutton, vice president, Portfolio, BT Global Services, described as 'cloud washing.'

In his comments today, Sutton described how CIOs and CTOs need the ability to determine what infrastructure, software and communications services to manage in-house, what to outsource and what to move out into the cloud as a managed service. Sutton addressed how to balance these requirements and offered advice on how to best seize the opportunities and manage the risks.

"Large organizations want to realize the benefits of cloud computing - such as flexibility, more reliable services, reduced financial risk, and lower costs - but they first need to get beyond the confusion surrounding cloud terminology, focus on deliverable business results and look at what they have to do to make cloud solutions work for them," said Sutton.

"When all is said and done, what organizations want is to be more efficient and flexible, and make their people more productive. Today already we are working with global corporations to achieve those ends by delivering infrastructure as a service, communications as a service, and software as a service."

Sutton also highlighted the innovation work underway at BT - in BT's labs, in tailored innovations sessions with customers, and with a wide range of universities, government research teams and partners around the world. He explained how recent innovations such as BT's 'Cloud-Broker' capability developed in BT's labs will change the way BT's customers plan their managed services activities and boost their confidence in being able to manage multiple cloud-based services. Sutton also discussed how BT's innovations around its Virtual Data Center propositions are already delivering financial and operational benefits for customers.

Sutton concluded, "BT is already assisting some of the largest businesses in the world manage these challenges by helping them understand the linkage between the customer, the business, the application and the infrastructure."

In recent months, BT's innovation capabilities were recognized in a series of prestigious awards, including three Global Telecom Business awards (Local Optical Network, New Media Innovation, IT Service Innovation, Business Migrations Innovation), the IET Innovation Awards 2009 for Best Innovation in Telecommunications and the TM Forum Innovation Awards 2010 for Business Excellence for Innovation.

Details about Neil Sutton's presentation at the ITxpo:

How do you balance on a Cloud?

Tuesday October 19, 2010 1:00p-1:20p Dolphin Hotel- ITxpo Show Floor- ITxpo Theater C

Join us and get more than just a chance to win an iPad.

BT will be making two other presentations at the Gartner Expo:

Talking to the Cloud: BT and Cisco Views on Cloud-Based IP Telephony Services

Speakers: Stephen Bruce (BT) & Matt Rowan (Cisco)

Wednesday October 20, 2010 2:30p-2:50p Dolphin Hotel- ITxpo Show Floor- ITxpo Theater

This presentation addresses the ongoing transition to IP Telephony services including the developing market demand for IP Telephony as a cloud-based service.

Assessing Business Criticality of Applications for Improved Performance and Capital Investment

Speaker: Christie Asmussen (BT) & Riverbed

Wednesday October 20, 2010 1:00pm-1:20pm

Business leaders regularly make critical budget decisions about IT projects that will be implemented over the course of the coming fiscal year. To make informed decisions, it is important for these leaders to understand the criticality of those applications to the business (Business Criticality), as well as the processes that keep them operating efficiently across the network. With this information in hand, projects with the biggest impact can be appropriately funded and scheduled for implementation.

About BT

BT is one of the world's leading providers of communications solutions and services operating in more than 170 countries. Its principal activities include the provision of networked IT services globally; local, national and international telecommunications services to our customers for use at home, at work and on the move; broadband and internet products and services and converged fixed/mobile products and services. BT consists principally of four lines of business: BT Global Services, Openreach, BT Retail and BT Wholesale.

In the year ended 31 March 2010, BT Group's revenue was 20,911 million pounds Sterling.

British Telecommunications plc (BT) is a wholly-owned subsidiary of BT Group plc and encompasses virtually all businesses and assets of the BT Group. BT Group plc is listed on stock exchanges in London and New York.

For more information, visit http://www.bt.com/aboutbt

About Gartner Symposium/ITxpo

Gartner Symposium/ITxpo is the IT industry's largest and most strategic conference, providing business leaders with a look at the future of IT. For more than 10,000 IT professionals from the world's leading enterprises, Gartner's annual Symposium/ITxpo events are key components of their annual planning efforts. Attendees rely on Gartner Symposium/ITxpo to gain insight into how their organizations can use technology to address business challenges and improve operational efficiency. For more information, please visit http://www.gartner.com/technology/symposium/orlando/index.jsp

SOURCE BT

CONTACT:

Diane Noe,

+1-702-622-3143,

Diane.noe@bt.com

Web Site: http://www.gartner.com/technology/symposium/orlando/index.jsp

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