Kenshoo

Software

Marketing Optimization Software helps maximize campaign results.

By compiling historical data and building hundreds of thousands of statistical models, Kenshoo Portfolio Optimizer v3.0 forecasts impact of each bid change on search marketer's entire keyword portfolio. KPO adjusts bids to maximize profit, revenue, conversion, traffic, or other goals set by advertiser. Version 3.0 is powered by self-learning algorithm that incorporates custom seasonality...

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Software

Marketing Optimization Software helps maximize campaign results.

By compiling historical data and building hundreds of thousands of statistical models, Kenshoo Portfolio Optimizer v3.0 forecasts impact of each bid change on search marketer's entire keyword portfolio. KPO adjusts bids to maximize profit, revenue, conversion, traffic, or other goals set by advertiser. Version 3.0 is powered by self-learning algorithm that incorporates custom seasonality...

Read More »

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