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Shatter-Resistant LED Bulb withstands rugged shop use.

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Press Release Summary:

July 15, 2013 - Delivering bright light that enhances shop, garage, and work areas, Philips LED Rough Service Bulb features LED technology that lends to durability in rugged automotive service environments and applications. Bulb requires 10.5 W of power and creates white light with 3000K temperature and 800 lm while remaining cool to touch. Mercury-free, shatter-resistant service light incorporates instant-on feature and can last up to 18+ years.

Philips Automotive Lighting, NA

34119 W. 12 Mile Rd., Farmington Hills, MI, 48331, USA

Original Press Release

New Philips LED Rough Service Light Bulb Ideal for Rugged Shop Use

Press release date: July 9, 2013

- Long lasting LED efficiency and durability; cool to the touch after hours of use -

Farmington Hills, MI…Philips Automotive North America, a division of Royal Philips (NYSE:PHG), offers its new Philips LED Rough Service Bulb for a variety of automotive service applications. This new light bulb features advanced LED technology, which makes it extremely efficient and durable, especially in rugged environments. The light bulb is designed with an “instant on” feature and delivers exceptionally bright lighting that can easily enhance any shop, garage, or work area.

The Philips LED Rough Service Bulb creates a brilliant white light at a temperature of 3000K with an output of 800 lumens, yet remains cool to the touch. The new Philips bulb only needs 10.5 watts of power - a fraction of the consumption required by conventional Halogen and fluorescent lamps.

Note: A typical incandescent lamp delivers 600 lumens at 60 watts.
This innovative service light is mercury free and ideal for use in everyday work environments. It will hold up to the most demanding in-shop applications, and can be used in service lamps, inspection lamps, and automatic garage door lights. Unlike traditional light bulbs that can break if bumped or dropped, the Philips LED Rough Service Bulb is very robust and shatter resistant. It is designed for long life and can last up to 18+ years.

According to Dennis Samfilippo, General Manager, Philips Lighting Business Group Automotive, N.A., “The new Philips Rough Service Bulb is the latest edition to our growing portfolio of LED technology for mobile and work lighting. It compliments the innovative line of high performance LED work lamps we launched this past year and delivers the same high level of quality, light output and reliability.”

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For more information about the new Philips Rough Service Bulbs, visit: www.philips.com/automotive or call 1-800-257-6054

About Philips Automotive
From high performance lighting that improves driver safety, to lighting designed to enhance the style of your ride, Philips offers automotive lighting that will help you make the most of your driving experience.  All Philips Automotive products incorporate the leading edge lighting technology and original equipment quality that have made us the first choice of car manufacturers around the world.

About Royal Philips
Royal Philips (NYSE: PHG, AEX: PHIA) is a diversified health and well-being company, focused on improving people’s lives through meaningful innovation in the areas of Healthcare, Consumer Lifestyle and Lighting. Headquartered in the Netherlands, Philips posted 2012 sales of EUR 24.8 billion and employs approximately 116,000 employees with sales and services in more than 100 countries. The company is a leader in cardiac care, acute care and home healthcare, energy efficient lighting solutions and new lighting applications, as well as male shaving and grooming, home and portable entertainment and oral healthcare. News from Philips is located at www.philips.com/newscenter.

Media Contact:
Ann-Marie Hines
Sr. Marketing Manager
Philips Automotive, NA
34119 W. 12 Mile Rd.
Farmington Hills, MI 48331
Tel: (248) 957-4085
Email: ann-marie.hines@philips.com

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