ThomasNet News Logo
Sign Up | Log In | ThomasNet Home | Promote Your Business

Retail Software helps optimize customer experience.

Print | 
Email |  Comment   Share  
January 18, 2012 - Intended for midsize and enterprise retailers, Microsoft Dynamics AX 2012 for Retail features multichannel capabilities, which enable customers to buy, pick up, return, or replace items on their terms. Support for social and mobile commerce means retailers can offer promotions, discounts, or coupons targeted to marketplaces or social networks. With merchandising functionality, unlimited categories and hierarchies are possible for assortment and replenishment to best meet customer demand.

Retailers to Enhance Customer Experience with Microsoft Dynamics AX 2012 for Retail

(Archive News Story - Products mentioned in this Archive News Story may or may not be available from the manufacturer.)

Microsoft Corp.
1620 26th St., Suite 350, South Tower
Santa Monica, CA, 90404

Press release date: January 16, 2012

Seamless multichannel insight and customer connection enable retailers to deliver a complete shopping experience.

NEW YORK, -- At the National Retail Federation's annual conference today, Microsoft Corp. (Nasdaq: MSFT) announced the upcoming release of Microsoft Dynamics AX 2012 for Retail, which will provide midsize and enterprise retailers with an end-to-end solution that includes cross-channel capabilities, social and mobile commerce, enriched point of sale (POS), and powerful enhancements for merchandising. These capabilities are designed to help retailers deliver uniquely consistent, convenient and personalized experiences for shoppers.

Mattress Firm is the largest mattress retailer in the U.S. and an early adopter of Microsoft Dynamics AX 2012 for Retail. The company needed a solution to support aggressive growth plans while empowering store and company associates who are passionate about offering best-in-class customer shopping experiences.

"We chose Microsoft Dynamics AX 2012 for Retail because it provides us with a scalable platform to support our future growth and a differentiated customer and sales associate experience at the point of sale," said Patty Wade, chief information officer and vice president of Strategy and Technology, Mattress Firm. "Microsoft Dynamics AX 2012 for Retail gives us what other solutions could not -- ease of use and simplicity in operations, coupled with the ability to scale and reliably deliver on our brand promise."

Microsoft Dynamics AX 2012 for Retail helps retailers do the following:

-- Connect to customers. Multichannel capabilities enable customers to buy, pick up, return or replace items on their terms. Support for social and mobile commerce means retailers can offer promotions, discounts or coupons targeted to marketplaces or social networks -- creating critical new opportunities for customer engagement.
-- Empower employees. Orders can be created and managed at the POS, offering the sales associate increasing amounts of valuable face-to-face time with customers. Employees can also make highly accurate, timely and consistent decisions because they are armed with relevant details delivered through enhanced Role Centers, dashboards that deliver a succinct set of information relevant to each individual user.
-- Execute with insight. Integrated multichannel management allows complete insight to help retailers be proactive in anticipating trends. In addition, powerful merchandising functionality puts control into the retailers' hands with unlimited categories and hierarchies possible for assortment and replenishment to best meet customer demand accurately and efficiently.

Retailers worldwide, including AkzoNobel Decorative Paints, Ashley Furniture Industries,DavidsTea., Kwit-Fit Nederland Groep B.V., Malabar Gold, Mattress Firm, P.F. Chang's China Bistro Inc., Simon Pearce and Turisme de Barcelona, have chosen Microsoft Dynamics AX for Retail during the past year.

Global partners are also a core part of the retail business solution. "Enterprise customers require core retail data and advanced tools to leverage and create value through analytics," said Janet Hoffmann, managing director of Accenture's Retail practice. "Accenture, in close collaboration with global Microsoft specialists Avanade, is developing and delivering solutions built on Microsoft Dynamics AX 2012 for Retail, which enable clients to connect better with their customers."

"Today's retail paradigm puts increased pressure on retailers to build lasting customer loyalty by keeping up with fast-moving trends and exceeding shopper expectations," said Michael Griffiths, global product director of retail, Microsoft Business Solutions. "Microsoft is all in when it comes to retail -- from our stores and consumer devices to the customers already running Microsoft Dynamics AX for Retail in more than 30 countries. We are taking that investment to the next level with Microsoft Dynamics AX 2012 for Retail."

Microsoft Dynamics AX 2012 for Retail will be available in more than 25 countries starting Feb. 1, 2012. Retailers interested in learning more about Microsoft Dynamics solutions for the retail industry can visit

The Microsoft Dynamics ERP team is on Twitter at @MSFTDynamicsERP and at the hashtag #MSDYNERP, as well as on Facebook, YouTube and The Edge Blog.

About Microsoft Dynamics
Microsoft Dynamics CRM and ERP solutions empower your people to be more productive and your systems to last longer and scale as your business grows, while enabling you to derive the insights necessary to respond quickly in an ever-changing world of business.

About Microsoft
Founded in 1975, Microsoft (Nasdaq "MSFT") is the worldwide leader in software, services and solutions that help people and businesses realize their full potential.

Print | 
Email |  Comment   Share  
Contacts: View detailed contact information.


Post a comment about this story

(your e-mail address will not be posted)
Comment title:
To submit comment, enter the security code shown below and press 'Post Comment'.

 See related product stories
More .....
 See more product news in:
 More New Product News from this company:
E-Government Software helps improve citizen services.
Embedded Software offers native TCP/IP stack support.
Software facilitates interface design, localization support.
Software Tools promote educational program development.
More ....
| Featured Manufacturing Jobs
 Other News from this company:
Microsoft Mobility Solutions Transform Electronic Medical Record Pains into Productivity and Patient Care Gains
Microsoft All in for Retail; Extends Leadership in End-to-End Customer Interactions and Omni-Channel Operations
Microsoft Surface Family Grows as Surface Pro, New Accessories Hit Shelves
Yammer Announces Deeper Microsoft Dynamics CRM Integration
Eye on Earth Enables Cloud-Based Environmental Data Sharing
More ....
 Tools for you
Watch Company 
View Company Profile
Company web site
More news from this company
E-mail this story to a friend
Save Story
Search for suppliers of
Customer Relationship Management (CRM) Software
Retail Software
Join the forum discussion at:
Engineers Lounge

Home  |  My ThomasNet News®  |  Industry Market Trends®  |  Submit Release  |  Advertise  |  Contact News  |  About Us
Brought to you by        Browse ThomasNet Directory

Copyright © 2014 Thomas Publishing Company. All Rights Reserved.
Terms of Use - Privacy Policy

Error close

Please enter a valid email address