Product News: Transportation Industry Products

Navigation System enhances boaters' access to information.

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Press Release Summary:

February 24, 2014 - Simrad Integrated Glass Bridge Navigation System provides power boaters and sport fishing anglers with access to information where and when it is needed. When connected to Mercury VesselView 4 or 7, compatible Simrad navigation systems can use Mercury's engine display, which delivers 30+ engine parameters, as well as view and control such features as Smart Tow, Eco Control, and Cruise Control. VesselView 7 engine information systems also gain functionality when networked to Simrad display.

Simrad

19210 33rd Ave. W., Lynnwood, WA, 98036, USA

Original Press Release

Simrad & Mercury Unveil Next Generation Glass Bridge Information System

Press release date: February 13, 2014

Multifunction Displays and Engine Information System Integration Delivers Seamless and Unparalleled Data Access

Egersund, Norway — Simrad, world-leader in the design and manufacture of marine electronics, announced today an exciting new advancement in its Mercury engine integration capabilities. Originally introduced to the market in 2012 at the Intentional Boatbuilders Exhibition and Conference (IBEX), the latest functionality from the Simrad-Mercury partnership leverages the quad core processing power and attractive wide-screen 16:9 display format of Simrad’s newly introduced NSO evo2 to deliver the ultimate Simrad Integrated Glass Bridge Navigation System.

Designed to equip power boaters and sport fishing anglers with access to the information they need, where and when they need it, the Simrad-Mercury information system delivers maximum functionality to networked displays. When connected to a Mercury VesselView 4 or 7, compatible Simrad navigation systems can use Mercury’s advanced engine display delivering over 30 engine parameters as well as view and control features such as Smart Tow, Eco Control and Cruise Control. VesselView 7 engine information systems also gain unprecedented functionality when networked to a Simrad display with charts, sonar, radar, autopilot, onboard entertainment, and more, accessible and controllable from the 7-inch Mercury screen.

“The combination of Mercury's engine interface and controls with Simrad’s displays and product line provide boaters a glass-dash system that is unmatched in the market,” said Louis Miller, director of controls and rigging at Mercury Marine. “This integrated system is the ideal example of how advanced products can enhance every boating experience.”

“This partnership clearly highlights that the value and power of a Simrad system far exceeds all of the incredibly innovative functionality we already pack into our electronics,” said Leif Ottosson, CEO of Navico. “Not only can boaters now enjoy advanced interaction with their engines on our gorgeous multi-touch glass bridge displays, but with the click of a network cable, Mercury’s VesselView 7 engine information systems are transformed into powerful MFDs capable of accessing and controlling all Simrad navigation features.”

The Simrad-Mercury Glass Bridge Information Systems will be available this spring. For more information on the entire line of Simrad Yachting performance marine electronics, please contact 800-324-1356 (toll-free) in the USA or 800-661-3983 (toll-free) in Canada or visit www.simrad-yachting.com.

For imagery and other editorial requests, please contact:
Andrew Golden
Rushton Gregory Communications
617-413-6521
agolden@rushtongregory.com

About the Simrad brand, Simrad is dedicated to providing navigation and marine electronic solutions for powerboats. It is a wholly owned part of Navico. A privately held, international corporation, Navico is currently the world’s largest marine electronics company, and is the parent company to leading marine electronics brands: Lowrance, Simrad Yachting and B&G. Navico has approximately 1,500 employees globally and distribution in more than 100 countries worldwide. www.navico.com

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