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Mobile Messaging Solutions enhance enterprise IT use cases.

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April 22, 2014 - To meet Global 2000 enterprise demands, SaaS-based Mobile Engagement Platform delivers global SMS connectivity to 200+ countries while supporting use cases for business continuity, IT and support management, as well as data integrity and privacy. In addition to covering one- or 2-way messaging for network and system outage alerts and emergency notifications, capabilities enable enterprise IT and security leaders to develop and customize mobile messaging services to meet unique business needs.

OpenMarket Introduces Suite of Mobile Messaging Solutions for Enterprise IT and Security Organizations


OpenMarket
211 Elliott Avenue, Suite 400
Seattle, WA, 98121
USA



Press release date: April 10, 2014

Award Winning Mobile Engagement Platform Helps CIOs Ensure Business Continuity, Improve IT and Support Management, and Deliver Security, Authentication and Fraud Protection

SEATTLE -- OpenMarket (www.openmarket.com), a leading enterprise mobile engagement company, today unveiled a suite of solutions to support key enterprise IT and security mobile messaging use cases. To meet the growing demand from Global 2000 enterprises, OpenMarket's Mobile Engagement Platform delivers global SMS connectivity to over 200 countries, while supporting use cases for business continuity, IT and support management, and data integrity and privacy.

In today's increasingly complex business environment, IT and security executives are facing numerous challenges, including skilled staff shortages, tight budgets, rapid technology innovation, and heightened concerns over data security and regulatory compliance. As a result, IT and security teams need quick access to information to ensure that all vital business functions and supporting infrastructure continue to operate 24x7.

Mobile messaging offers new opportunities to alleviate these challenges, with efficient and cost effective solutions that are familiar to staff and immediately accessible on any mobile phone. A 2013 Forrester survey of enterprise decision makers found that 86 percent of respondents plan to use SMS in their business operations this year, the highest rate of any mobile technology across businesses worldwide.

Based on global enterprise demand, OpenMarket offers a suite of mobile messaging solutions for IT and security departments, including:

--  Business Continuity: One-way or two-way messaging for network and system outage alerts, and emergency notifications
--  IT & Support Management: Escalation alerts; IT ticket closure notifications; IT help desk, staff appointments reminders and confirmations; and IT surveys
--  Security, Authentication and Fraud Protection: Compliance management, two-factor authentication (2FA), password change reminders, password reset, and fraud alerting

Unlike single-purpose messaging solutions with limited flexibility, OpenMarket's Mobile Engagement Platform enables enterprise IT and security leaders to develop and customize a variety of mobile messaging services to meet their unique business needs. For example:

--  A global retailer uses OpenMarket's two-factor authentication covering more than 150 countries, in addition to several other use cases supporting Operations and Customer Service.
--  A global consulting company uses OpenMarket to power its emergency notifications system for over 250,000 employees worldwide.
--  A leader of telecommunication billing systems relies on OpenMarket to alert staff about network outages plus additional use cases to support Human Resources and Corporate Communications.
--  A major European media and entertainment company uses OpenMarket for incident management and system alerts along with more than 20 other use cases across their organization.

"Given the compelling opportunity for mobile to transform businesses, C-level executives should take a strategic view when implementing mobile messaging solutions," said Jay Emmet, General Manager at OpenMarket. "By deploying a flexible and customizable mobile engagement platform, enterprises can implement cost-effective mobile messaging solutions that support IT and security needs, plus a wide variety of other functional use cases across the entire organization."

The OpenMarket Mobile Engagement Platform is a SaaS-based solution, allowing global enterprises to easily create and deploy smart, interactive mobile engagement services globally with connectivity to over 200 countries. Enterprises can access the platform via a web-based GUI or directly via service APIs. The platform supports features such as personalization, scheduling, logic and decisioning, list management, user segmentation, and reporting. By using OpenMarket's Mobile Engagement Platform, enterprises are able to mobilize operational processes, optimize internal and external communications, improve customer experiences, drive brand awareness and generate new revenue.

For more information on OpenMarket's enterprise IT and security solutions, visit:

http://www.openmarket.com/
wp-content/themes/openmarket/pdf/
OpenMarket_IT_and_Security_Overview_2014_FINAL.pdf
.

To download a recent whitepaper on using SMS for two-factor authentication, visit http://www2.openmarket.com/2FA-white-paper.

About OpenMarket
OpenMarket, a subsidiary of Amdocs, helps enterprises use mobile to transform their business. OpenMarket provides mobile engagement solutions for organizations to optimize their operations and enhance relationships with their customers and employees. Major enterprises choose OpenMarket for our domain expertise, service flexibility, demonstrated performance and reliability, global scale, and corporate maturity. We provide smart, interactive connectivity to more than 200 countries, enabling businesses to engage with nearly every mobile user around the world. Our clients trust us to power their mobile business. For more information, visit www.openmarket.com.

About Amdocs
For 30 years, Amdocs has ensured service providers' success and embraced their biggest challenges. To win in the connected world, service providers rely on Amdocs to simplify the customer experience, harness the data explosion, stay ahead with new services and improve operational efficiency. The global company uniquely combines a market-leading BSS, OSS and network control and optimization product portfolio with value-driven professional services and managed services operations.  With revenue of $3.3 billion in fiscal 2013, Amdocs and its more than 20,000 employees serve customers in over 70 countries.

Amdocs: Embrace Challenge, Experience Success.

For more information, visit Amdocs at www.amdocs.com.

CONTACT: Lindsey Bradshaw, Barokas PR, Tel: +1-206-264-8220, Email: openmarket@barokas.com
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