DataLase Strengthens Board with Appointment of Non-Executive Director


(NOVEMBER 17, 2006) - DataLase, originator of the award winning DataLase process has appointed Trevor Bailey as Non-Executive Director. Trevor will work closely with DataLase board members and executive management to support and accelerate growth and development within the printing and packaging industry.

With many years' experience in the printing and packaging industry, Trevor has held different managerial positions including Sector Managing Director, Managing Director and more recently Chief Executive with Smurfit (UK) LTD. Smurfit is one of the largest European based manufacturers of containerboard, corrugated containers and other paper based packaging products. In his role at Smurfit, Trevor was responsible for the UK manufacturing, printing and conversion operations covering 20 industrial sites and 1900 employees.

"As DataLase continues to grow within the UK as well as in USA, we are strengthening our board of directors and senior management positions. We welcome Trevor to the board and we believe that he brings a wealth of experience and skills which will positively contribute to DataLase's expansion and development in the marketplace," comments Steve Kelly, CEO at DataLase.

DataLase works with many of the world's leading printing and packaging companies to provide a wide range of innovative laser marking solutions across a diverse range of sectors including product identification and anti-counterfeiting. The innovative DataLase process uses a laser reactive coating, which undergoes a color change reaction from white to black when imaged with a low powered CO2 laser.

More information about the award-winning DataLase process is available at www.datalase.com or by e-mail at usainfo@datalase.com (for USA) and info@datalase.com (for all other enquiries).

Background to DataLase:

DataLase, the originator of the award-winning DataLase process, is a fast growing technology company, providing patented, innovative laser marking solutions across a diverse range of sectors. With its headquarters in Widnes, UK, DataLase also has a significant US operation based in Atlanta, Georgia. The patented DataLase process is suitable for applications including product identification and anti-counterfeiting. The company's product range incorporates specialist solutions for primary and secondary packaging, as well as alternatives to print-and-apply labels. DataLase is also developing applications such as direct tablet and food marking as well as full color printing for the future.

Head Office: DataLase, Unit 3, Wheldon Road, Widnes, Cheshire WA8 8FW

US Office: DataLase Inc., 30 Technology Parkway South, Suite 300, Norcross, GA 30092

For further press information please contact: Laura Browne, The Scott Partnership, The Old Barn, Holly House Estate, Cranage, Middlewich, Cheshire CW10 9LT, United Kingdom Tel: + 44 1606 837787 Fax: +44 1606 837757 mail to:datalase@scottmail.co.uk

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