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Universal Electric Corporation Updates Website, Optimizes Content for Mobile Usage

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UNIVERSAL ELECTRIC CORP
168 Georgetown Road
Canonsburg, PA, 15317
USA



Press release date: July 17, 2012

New site allows users to seamlessly gather product information from their smartphone

CANONSBURG, PA- Universal Electric Corporation, a recognized leader in customizable power distribution systems, is making it even easier for users to explore its full line of flexible power solutions with a new mobile-friendly website, www.starlinepower.com. Including a new look and feel designed for a better user experience, the enhanced site puts STARLINE products front and center and can be easily accessed using any PC or smartphone.

Designed with user productivity in mind, the site simplifies the product selection process by including STARLINE's Track Busway, Plug-In Raceway and DC Solutions on its main page. From there, users can simply click on the desired product to be taken to an individualized page featuring product details, common applications and a downloadable catalog. The site also includes an enhanced video section that allows either full-screen viewing or the ability to open tutorials in new windows.

"As a company, we're continually searching for ways to better connect our end-users to the ideal products and solutions," said Jon Dixon, Universal Electric Corp.'s CFO. "With our enhanced website we've literally put the entire STARLINE catalog in one very easy-to-use location. Whether it's finding a product on the job or doing research for the future, www.starlinepower.com is a great resource for all flexible power management needs."

To learn more about Universal Electric Corp.'s complete line of electrical solutions visit, www.starlinepower.com.

About Universal Electric
Universal Electric Corporation (UEC), a pioneer in electrical power distribution since 1924, is a world leader in the development of customizable power distribution systems. Industry innovators for more than 85 years, the company's premium, flexible products are designed to fit the electrical power needs of any business in any industry. One of the only companies dedicated exclusively to flexible power distribution products, Universal Electric's award-winning STARLINE systems have revolutionized electrical power distribution in data centers, industrial manufacturing facilities, retail chains and grocery stores worldwide. For more information visit: www.uecorp.com.
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