Rice Lake Weighing Systems Purchases NORAC Division |
Rice Lake Weighing Systems
231 W. Coleman St.
Rice Lake, WI, 54868
USA
Press release date: October 24, 2011
Rice Lake, WI, October 24th, 2011: In a continuing effort to grow market share in their core markets, Rice Lake Weighing Systems announces their purchase of the weighing division of NORAC Systems International, Inc., a Canadian-based manufacturer of weighing equipment for the agricultural industry.
With this acquisition, Rice Lake takes ownership of NORAC's weight-related products including its patented livestock scales, legal-for-trade on-board vehicle systems, truck scales and more, and assumes all manufacturing, distribution and service oversight. "NORAC's products have a solid reputation and will be a nice complement to our current offering," says Rice Lake vice president, Mark Johnson, Jr.
NORAC Systems International, in business since 1974, has amassed an impressive lineup of quality scale products which they currently distribute worldwide. According to NORAC President, Bill Strelioff, "This was a strategic decision that will enable NORAC to dedicate more resources to managing the considerable growth of our control systems business."
This acquisition tops an expanding list of recent tactical developments for Rice Lake Weighing Systems, including the expansion of manufacturing to Nevada, the opening of a European service and distribution center, and a joint venture within India. Mark explains, "In order to continue to grow as a business, we want to invest in opportunities and technologies that fit the needs of our customers. Bringing on NORAC's weighing division is going to be an important part of achieving our goals as a company."
Rice Lake Weighing Systems is a family-owned, ISO 9001 certified corporation based in the United States. Headquarters, metrology laboratory and main manufacturing plant are located in Rice Lake, Wisconsin with support facilities throughout the world including North America, South America, India and the Netherlands.
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