Pescatore Named to John Deere Dealer Marketing Board |
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Jesco, Inc.
118 St. Nicholas Ave.
South Plainfield, NJ, 07080
USA
Press release date: May 8, 2007
South Plainfield, NJ - JESCO, one of New Jersey's leading construction equipment dealerships, is pleased to announce that John Deere has appointed Emil Pescatore to their dealer marketing board, also known as MARCOM.
MARCOM (Marketing Communications) is a combination of John Deere marketing professionals and John Deere dealer marketing representatives who meet on a monthly basis to discuss marketing strategies and initiatives for both John Deere and John Deere dealers.
"I am honored to be part of this board," states Pescatore, Governmental Sales Manager of JESCO. "This is another way for JESCO to be a part of John Deere's marketing efforts and to focus on marketing strategies both locally and nationally."
Pescatore's responsibilities include participation in monthly meetings discussing feedback and experiences regarding the dealer and John Deere marketing strategies. Members of the board take successful strategies and implement them in their own marketing efforts.
"We are extremely pleased that Emil was named to the John Deere Marketing Board," states Jon Robustelli, President of JESCO. "Emil is a great asset to our entire organization and continues to make enormous contributions to JESCO's success."
Pescatore joined JESCO in December of 2003. He previously served as an Assistant Vice President in the retirement group division at Merrill Lynch where he worked for over 5 years. His role as Governmental Sales Manager is to target equipment sales to all governmental agencies such as townships, municipalities and utility companies. Pescatore is also currently managing JESCO's Mt. Holly dealership in Lumberton, New Jersey. Pescatore holds a Bachelor's degree in Applied Mathematics and Operations Research from Montclair State University.
For over 35 years, JESCO has been supplying contractors throughout New Jersey with quality construction equipment and award-winning parts and service support. JESCO has three branch offices conveniently located in South Plainfield, Fairfield and Lumberton, New Jersey. With one of the largest equipment and rental fleets in the state, a vast parts inventory and full fleet of service vehicles, JESCO ensures that they are always available to meet the needs of their customer base.
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