PROCESS EXPO 2011 Seminar shows how customers drive innovation.October 10, 2011 -
To be presented at PROCESS EXPO 2011, Innovation Driven by Customer Needs is designed for food processors who would like to partner with equipment vendors to produce unique products or improve current processes. John McIssac, Vice-President at Reiser, Inc., will reveal company's "no one size fits all" philosophy and promises to deliver interactive seminar showing videos that underscore theme of this meeting. PROCESS EXPO 2011 will be held in Chicago, IL from November 1-4.
Customers Drive Innovation at Reiser |
FPSA (Food Processing Suppliers Association)
1451 Dolley Madison Blvd
McLean, VA, 22101
USA
Press release date: October 7, 2011
At a seminar entitled "Innovation Driven by Customer Needs" to be presented at PROCESS EXPO 2011, John McIssac, Vice-President at Reiser, Inc. will reveal the company's "no one size fits all" philosophy. "We want our customer's to know that we welcome all ideas to better serve their needs," said McIssac. "Just because equipment for your idea does not yet exist, it can be made," he added.
The seminar is designed for food processors who would like to partner with equipment vendors to produce unique products or improve current processes. McIssac promises to deliver a very interactive seminar showing videos to underscore the theme of the meeting. "Equipment manufacturers need and want critical feedback," stated McIssac. "We expect that the interactive dialog begun at his seminar will be taken to the Reiser booth on the exhibit floor," said David Seckman, President of FPSA, the sponsors of PROCESS EXPO 2011. "This is a great example of how we integrate what is being offered at the seminar program with what is being displayed on over 200,000 square feet of exhibits," he concluded.
To register for this or many other seminars at PROCESS EXPO 2011 and to register for the tradeshow, go to www.myprocessexpo.com PROCESS EXPO 2011 will be held at Chicago's McCormick Place, November 1-4.
The Food Processing Suppliers Association (FPSA) is a global trade association serving suppliers in the food and beverage industries. The Association's programs and services support member's success by providing assistance in marketing their products and services, overall improvement in key business practices and many opportunities to network among industry colleagues. Programs and services to achieve these objectives include PROCESS EXPO (industry leading trade show), electronic media marketing, education, market intelligence, research, and advocation of critical industry issues such as food safety, sanitary design of equipment, and global trade.
FPSA members are organized in vertical industry councils which focus on specific needs and concerns that are unique to each industry sector. FPSA councils currently represent the Bakery, Beverage, Dairy, Prepared Foods and Meat sectors.
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