Hoover Materials Handling Group, Inc. Launches New Web Site
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Hoover Materials Handling Group, Inc. Launches New Web Site
(Houston, TX - 18 October 2007) Hoover Materials Handling Group, Inc. announces the launch of its new website www.hooversolutions.com. Showcasing a clean format and a bold new color, HooverSolutions.com is based on a strategic SEO plan and is aligned with Hoover's current marketing efforts.
"This is a new era for Hoover. We have a new manufacturing plant in a new location and are operating with cutting edge technology. We are a modern company now. Yes, we still operate on our strong foundation and principles of quality and integrity, but we are building on that foundation and are taking it to the next level. We need our marketing and online efforts to exhibit that initiative. I think, our new site does that," said Courtney Carstens, Marketing and Communications Manager, Hoover Materials Handling Group.
An improved lay out and presentation of information allows for easy navigation throughout the site.
The prominent display of Hoover products on the home page allows visitors to quickly locate and identify the products and services that Hoover offers. Contact information and RFQ forms are also easy to locate and very accessible.
The site features new tools such as downloadable product brochures and an online catalog. The catalog allows the customer to search for IBCs and parts by product name or product number.
Supplier and distributor application forms are available for visitors looking to establish partnerships with Hoover.
Partresource.com, the online Hoover parts catalog, will remain active at this time. Parts pricing, however, will no longer be accessible online. A RFQ must be submitted for all pricing. Partresource.com is accessible from Hooversolutions.com.
"Our site presents information in a clear and organized way which will assist in initiating more business with customers," said Carstens. "I think we now have a solid foundation upon which to build our online marketing efforts."
To view Hoover's new site, log on at www.hooversolutions.com.
