Henkel Websites Highlight Advantages of Adhesives for Work Truck and Trailer Manufacturing
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Henkel Loctite Corporation
1001 Trout Brook Crossing, P.O. Box 4016
Rocky Hill, CT, 06067
Press release date: February 25, 2009
Proven Performance of Adhesive Assembly Translates to Cost Savings
Rocky Hill, Conn. - February 25, 2009 - For decades, adhesives have been a staple in global automotive assembly, helping manufacturers to reduce costs, minimize weight and improve the aesthetics of vehicles. Two new websites from Henkel Corporation, http://www.gluemytrailer.com and http://www.gluemytruck.com, use application videos and cutaways to prove the cost saving advantages of LoctiteŽ adhesives and sealants for the work truck and trailer industry.
At http://www.gluemytrailer.com, visitors can view the step-by-step assembly of a 7x10-foot trailer using LoctiteŽ adhesives and sealants to replace many traditional mechanical fastening procedures. The website contains actual video of each step in the assembly process including bonding the trailer bed to the frame, bonding skins to the frame, seam sealing the frame and skins, bonding and sealing panel trim, bonding the diamond plate and the nose to the skins, bonding internal brackets, and threadlocking miscellaneous hardware. No mechanical fasteners were used to provide structural stability in this application, yet the end result was a tougher, more reliable, better looking trailer with reduced manufacturing costs.
At http://www.gluemytruck.com, visitors can select from a menu of vehicles - fire trucks, ambulances, truck bodies, transport trailers, material transport vehicles, and utility vehicles - and review relevant design and manufacturing applications for LoctiteŽ and TerosonŽ adhesives and sealants. Product application categories highlighted on the site include structural bonding, window glazing, seam sealing, vibration dampening, threadlocking, thread sealing, gasketing, coating and general assembly.
The two new Henkel websites are designed to help truck and trailer makers survive and thrive in challenging economic times by teaching designers and manufacturers about the available applications and manufacturing benefits of adhesives and sealants.
For more than 130 years, Henkel has been a leader with brands and technologies that make people's lives easier, better, and more beautiful. Henkel operates in three business areas - Home Care, Personal Care, and Adhesives Technologies -- and ranks among the Fortune Global 500 companies. In fiscal 2007, Henkel generated sales of $19.218 billion and operating profit of $1.975 billion. Our 53,000 employees worldwide are dedicated to fulfilling our corporate claim, "A Brand like a Friend," and ensuring that people in more than 125 countries can trust in brands and technologies from Henkel.
Paula Zakrzewski Shepard Image Ink Public Relations Phone: 860-228-8056 MAILTO:firstname.lastname@example.org
Henkel Corporation 860-228-8056