ThomasNet News Logo
Sign Up | Log In | ThomasNet Home | Promote Your Business

Classy Bottles Help to Shake up the Drinks Market

Print | 
Email |  Comment   Share  

Classy Bottles Help to Shake up the Drinks Market
Classy Bottles Help to Shake up the Drinks Market
Click Here to Enlarge Picture

RPC Containers Ltd
Schofield Road
Rutland, LE15 6RW
United Kingdom

Press release date: August 21, 2014

A new range of indulgent milk shakes is using PET bottles from RPC Containers Llantrisant to help convey their premium quality image on shelf.

Mr Sherick’s Shakes are the brainchild of former Marks Spencer buyer Andrew Sherick who spotted the opportunity for a range of branded adult milk shakes, which enable both retailers and caterers to offer their customers a new pure indulgence treat.

The five-strong range of extraordinary flavours – Pot au Choc, Strawberry Pavlova, Softly Banoffee, A Hint of Mint, and Cookies Cream - have already secured listings in Selfridges, Harrods and Waitrose, as well as being distributed by leading foodservice wholesaler 3663.

As part of creating the right experience for the consumer, the PET bottles from RPC Llantrisant offer elegance and simplicity combined with excellent clarity that allows the products to speak for themselves. Together with their attractive labels, the finished packs create a high class image to maximise on-shelf appeal and product differentiation.

At the same time, the bottles are lightweight, functional and easy to handle, making them ideal for both at home and on-the-go consumption.

“We are aiming to put a bit of magic back into the classic milkshake and believe that Mr Sherick’s Shakes will inject some new excitement and unashamed decadence into the adult soft drinks category,” explains Andrew Sherick.

“The right packaging is essential to help convey this message and the RPC bottles exactly fit the bill. We have also been very grateful for RPC’s flexibility and support from the very early stages of our development process.”

RPC Containers Ltd
Llantrisant Business Park
Pontyclun, CF72 8LF
United Kingdom
Tel: +44 (0)1443 225520
Fax: +44 (0) 1443 228970

Bob Bushby / John Atkin
Nielsen McAllister Public Relations Limited
Tel: +44 (0) 1332 293939
Fax: +44 (0) 1332 382202
Print | 
Email |  Comment   Share  
Contacts: View detailed contact information.


Post a comment about this story

(your e-mail address will not be posted)
Comment title:
To submit comment, enter the security code shown below and press 'Post Comment'.

 See related product stories
More .....
 See more product news in:
Material Handling and Storage
 More New Product News from this company:
Oxygen Barrier Packaging helps keep food fresh.
UN Certified 20 L Container combines light weight and durability.
Platstic Jar complies with food contact legislation.
Plastic Food Container extends ambient shelf life.
Foodservice Jar features multi-layer design.
More ....
| Featured Manufacturing Jobs
 Other News from this company:
New Look to Borde's Range of Fruits in Syrup
Fence Care Looks Good in S Range
Tails Shakes up the Cocktail Market in RPC Pack
BAL Sticks with RPC Oakham for Adhesive Launch
More ....
 Tools for you
Watch Company 
Company web site
More news from this company
E-mail this story to a friend
Save Story
Search for suppliers of
Polyethylene Terephthalate (PET) Bottles
Join the forum discussion at:
Hard to Handle

Home  |  My ThomasNet News®  |  Industry Market Trends®  |  Submit Release  |  Advertise  |  Contact News  |  About Us
Brought to you by        Browse ThomasNet Directory

Copyright © 2014 Thomas Publishing Company. All Rights Reserved.
Terms of Use - Privacy Policy

Error close

Please enter a valid email address