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Blue Hat Design Installs FUJINON HD Lenses at 12Stone Church in Atlanta

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Blue Hat Design Installs FUJINON HD Lenses at 12Stone Church in Atlanta
Blue Hat Design Installs FUJINON HD Lenses at 12Stone Church in Atlanta
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FUJIFILM Optical Devices U.S.A., Inc.
10 High Point Drive
Wayne, NJ, 07470
USA



Press release date: August 21, 2014

12Stone Church now bases video production at its four Atlanta campuses on FUJINON lenses

Wayne, N.J. – As one of the fastest growing churches in America, 12Stone Church recently opened a new Atlanta metro campus called Sugarloaf, which is equipped with a state-of-the-art HD video and audio production facility complete with Grass Valley LDX80 Premiere cameras and FUJINON HD lenses from the Optical Devices Division of FUJIFILM North America Corporation. The lens package includes: two FUJINON XA22X7 Studio Series box lenses on pedestal-mounted cameras, and two FUJINON ZA12X4.5 ENG lenses for handheld applications.

At these four locations, 12Stone—a Wesleyan evangelical Christian Church—offers 20 worship services weekly to over 30,000 attendees. The new 1,000-seat Sugarloaf worship center joins three other regional locations, including the Central campus (in Lawrenceville, GA) with its 2,600 seat-worship center, the Hamilton Mill campus with an 800-seat worship center and Flowery Branch with 500 seats. 12Stone also webcasts select services at its website.

"12Stone Church has been using FUJINON lenses for years at its Central campus, where the lenses have performed extremely well. The lenses produce exceptional picture quality, even in very low lighting conditions, and they're backed by excellent customer service," said David Roche, project manager for Technical Innovation's Blue Hat Design, a systems integration firm specializing in audio/video installation and broadcast solutions for houses of worship (HOWs) headquartered in Norcross, GA. "So when it came time to choose HD lenses for the new Sugarloaf campus, we were very comfortable staying with FUJINON."

In 2008, Blue Hat Design upgraded 12Stone Church's Central campus with HD video production capabilities—including production control rooms, audio for video control rooms and edit suites—as part of a bigger facility renovation. The main campus also features a custom theatrical lighting grid, professional sound system, five Christie Digital HD20K projectors and large on-stage screens for image magnification.

In 2014, Blue Hat Design returned to install a fully equipped HD video production facility at the new Sugarloaf campus. In June 2014, Blue Hat Design won a 2014 Commercial Integrator BEST Award for Best House of Worship Project for its innovative design, which allows 12Stone Church to share its HD video and audio production facility with the John C. Maxwell Leadership Center. The architecturally stunning Sugarloaf building—designed by Wakefield, Beasley Associates—houses both 12Stone's worship center as well as the Maxwell Center, which provides training for pastors and motivational speakers.

Sugarloaf is unique in that it has a full television studio, equipped with its own lighting grid, LED lighting panels, 3G fiber camera interconnections, audio connections, three 16-foot tall cyc walls and seating for a 200-member audience. It also has two Grass Valley Karerra 2.5 ME switchers, several Yamaha audio mixing consoles with Dante networking, Christie projectors and top of the line video monitors and IMAG displays.

12Stone's multi-campus design allows video production of the services—including musical performances, scriptures and sermons—to originate from any of the four locations. The video is then distributed via a dedicated video over fiber IP network matrix that connects all four locations, and stored on Grass Valley K2 Summit 3G or K2 Solo 3G Elite servers for local playback at each of the worship centers.

"Over the years, 12Stone Church has had a very positive experience with FUJINON lenses and the outstanding service and support from our Fujifilm Sales Rep Susan Teuscher, who helped us greatly on this Sugarloaf project," Roche said. "That's why we like FUJINON lenses and plan to stay with this brand for our next 12Stone Church renovation slated for 2015."

This year marks FUJIFILM's 80th anniversary, and 40 years for the Optical Devices Division, formerly known as FUJINON, in the U.S.

About Fujifilm
FUJIFILM North America Corporation, a marketing subsidiary of FUJIFILM Holdings America Corporation consists of four operating divisions and one subsidiary company. The Imaging Division provides consumer and commercial photographic products and services, including:  photographic paper; digital printing equipment, along with service and support; personalized photo products; film; and one-time-use cameras; and also markets motion picture archival film and on-set color management solutions to the motion picture, broadcast and production industries. The Electronic Imaging Division markets consumer digital cameras, and the Graphic Systems Division supplies products and services to the graphic printing industry. The Optical Devices Division provides optical lenses for the broadcast, cinematography, closed circuit television, videography and industrial markets, and also markets binoculars. FUJIFILM Canada Inc. sells and markets a range of Fujifilm products and services in Canada. For more information, please visit www.fujifilmusa.com/northamerica, go to www.twitter.com/fujifilmus to follow Fujifilm on Twitter, or go to www.facebook.com/FujifilmNorthAmerica to Like Fujifilm on Facebook.  To receive news and information direct from Fujifilm via RSS, subscribe at www.fujifilmusa.com/rss.

FUJIFILM Holdings Corporation, Tokyo, Japan brings continuous innovation and leading-edge products to a broad spectrum of industries, including: healthcare, with medical systems, pharmaceuticals and cosmetics; graphic systems; highly functional materials, such as flat panel display materials; optical devices, such as broadcast and cinema lenses; digital imaging; and document products. These are based on a vast portfolio of chemical, mechanical, optical, electronic, software and production technologies.  In the year ended March 31, 2014, the company had global revenues of $23.7 billion, at an exchange rate of 103 yen to the dollar. Fujifilm is committed to environmental stewardship and good corporate citizenship. For more information, please visit: www.fujifilmholdings.com.

About Blue Hat Design
Technical Innovation's Blue Hat Design delivers customer-focused broadcast solutions to the worship market, from systems integration services and emerging media technology, to equipment provisioning and broadcast consulting services. When it's time to build, their clients come back time and again to "experience the difference" of their exclusive Jet Stream Total Program Management® approach. Blue Hat Design has added value within influential houses of worship like 12Stone Church, Passion City Church, Cross Pointe Church and Bellevue Baptist Church. With Blue Hat Design's recent win of the 2014 Commercial Integrator Award for Best House of Worship Project, they are proud to say that their projects are noticed for their excellence. TI Blue Hat Design is dedicated to bringing that same level of expertise to each of their projects.

For more information about TI's Blue Hat Design, visit: www.bluehatonline.com.

All product and company names herein may be trademarks of their registered owners.

FUJIFILM Optical Devices Division, 200 Summit Lake Drive, Valahalla, New York  10595. Phone: 914-789-8100. Web site: www.FUJINON.com.


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