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BULBRITE Unveils FLEX, FLIP and SLIM; Three Innovative LED Desk Lamps



For Immediate Release
Contact: Christopher Pica
T 631.262.0374

BULBRITE Unveils FLEX, FLIP and SLIM; Three Innovative LED Desk Lamps

MOONACHIE, NEW JERSEY---Experience the power of FLEX, FLIP and SLIM-Bulbrite's first line of portable LED Desk Lamps! An upgrade from the traditional desk lamp, this family of contemporary LED Desk Lamps takes illumination to a whole new level of sophistication. BULBRITE is a leading supplier of innovative, energy-efficient light source solutions and the premier educational resource for lamping technology.

FLEX (pictured) consumes only seven watts of energy, with a light output equivalent to a 100-watt incandescent desk lamp, equating to a $511.50 utility savings over the life of the lamp (based on an average of 11 cents per kilowatt hour). It is engineered with a potential long life of up to 27 years (based on five hours per day, 50,000 hours total). The lamp delivers a warm incandescent-like light with a color temperature of 3000K without emitting any UV rays or heat. FLEX is featured in bold, eye-catching packaging to maximize consumer impact.

Offered in Black or Silver finishes, FLEX is a versatile, energy saving LED (light emitting diode) desk lamp featuring an architectural design with three points of adjustability for a variety of applications. It can be extended horizontally, at a 90-degree angle, or in an upright position. The lamp is crafted with flex points on the bottom and top of the 20.5 inch-rod (connecting the base to the arm), and near the top of the 22.75-inch arm, just below the shade. The base has a diameter of 8.5 inches.

FLIP, winner of the 2010 Home Furnishings News Award of Excellence, is an energy-saving desk lamp that uses state-of-the-art LED technology. Operating with just 10 watts, the lamp delivers the equivalent to a 75-watt incandescent desk lamp, plus a $286 savings on utility bills (based on an average of 11 cents per kilowatt hour). It is engineered to last up to 20 years (40,000 hours), based on an average usage of five hours per day. FLIP delivers a soft bright light similar to daylight, with a color temperature of 5000K, without emitting UV rays or heat.

FLIP stands 15 inches tall (in the off-position) and has a base diameter of 7 ¼-inches. The LED panel flips upward 110 degrees while swiveling 45 degrees horizontally. The bottom of the stem rotates 90 degrees on its base. FLIP is offered in contemporary wine and black finishes and is packaged in a stunning box to create maximum consumer appeal.

Designed with a sleek profile, SLIM is a versatile LED Desk Lamp with a three-step dimming system-high, medium and low. Using only six watts, this energy efficient lamp operates with a light output equivalent to a 40-watt incandescent desk lamp-- providing a $149.60 savings on utility bills during its life (based on an average of 11 cents per kilowatt hour). The desk lamp offers a long life of 22 years (40,000 hours), based on five hours per day usage. SLIM delivers a soft, bright light without UV rays and a color temperature of 5000K.

SLIM features a slender, sophisticated design with a striking black finish. This desk lamp stands 18.5 inches tall, extends 17.25 inches outward and its base is 4.5 inches wide and 7.5 inches long. It includes a black, aluminum clamp that attaches to any tabletop or desktop. The lamp is featured in attractive, consumer-friendly packaging suitable for any retail setting.

BULBRITE's LED Desk Lamps operate cooler than incandescent and fluorescent lamps. Designed and manufactured to the latest "Green" standards, they are environmental friendly, safe and crafted without any mercury. All are either UL or ETL listed.

A bold, contemporary P.O.P. display is available to merchandise all three LED Desk Lamps. This stunning display was designed to match each lamp's distinctive packaging colors and design. The two-sided merchandiser stands six feet tall, 12 1/8 inches wide and 12 inches deep.

About BULBRITE

BULBRITE is a leading manufacturer and supplier of innovative, energy-efficient light source solutions. Founded nearly 40 years ago, BULBRITE is a family owned business renowned for its commitment to innovation, education and new technology. The company has introduced many innovative and design award-winning products, including its exclusive KX-2000®, Dark Sky, Purify 02, and Halogen R111 GU10, as well as the 2012 EISA-compliant Halogen A19 and TURBO LEDs. BULBRITE offers an extensive line of light bulbs and lamping options including LEDs, HID, Compact Fluorescents, Fluorescents, Halogens, Krypton/Xenon, Incandescents, and a broad range of specialty lamps.

Top-notch service is achieved with an ALA-certified customer service, sales and operations teams and a national sales force of first-class professionals. Ninety-nine percent of the company's orders are processed and shipped Same Day using a state-of-the-art order entry, warehousing and distribution system.

To help lighting professionals better understand the latest technology and developments, BULBRITE hosts a broad range of webinars, product training and seminars on Light Bulbs, LEDS and Sustainable Lamping Options.
BULBRITE is a proud supporting Committee Member of the American Lighting Association, Silver Sustaining member of the Illuminating Engineering Society of North America (IESNA), an Energy Star Partner and a Member of the International Dark Sky Association.

BULBRITE is headquartered at 145 West Commercial Avenue in Moonachie, New Jersey. Showrooms, Distribution and Educational Centers are located in Moonachie, New Jersey and Dallas, Texas. For more information, contact BULBRITE: Tel. 1.800.528.5555 Email: info@Bulbrite.com Fax: 1.800.441.7708 Website: www.Bulbrite.com

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