Whitford Launches 5 New, Improved Nonstick Coatings for Cookware and Bakeware at Ambiente

Frankfurt, Germany - Whitford, makers of the largest, most complete line of nonstick and decorative coatings in the world, announces five new coatings to serve a variety of needs for cookware and bakeware. The new products and their key improvements are:

1. Tetran®: Designed primarily for rice cookers, new Tetran provides at least six times the release life of conventional rice-cooker nonstick coatings. It also offers excellent adhesion, a wide curing range, reduced staining, and superb flexibility.

2. Eterna® Si: Created for bakeware in which high-sugar-content cakes, muffins, etc., are baked, this new coating gives release that lasts 33 times longer than all the conventional bakeware coatings Whitford laboratories have tested.

3. Eclipse® HB (High Build): An improvement on the tough, wear-resistant Eclipse nonstick Whitford launched several years ago, this coating can be applied up to 60 microns. The result: It lasts at least 2.5 times longer than all competitive internally reinforced coatings tested.

4. Fusion® HR (High Release): A signifcant improvement in the sol-gel “ceramic” nonstick category, new Fusion HR provides release that lasts up to 12 times longer than standard sol-gel nonstick coatings, offering release life previously thought to be unattainable in sol-gels.

5. Skandia® Xtreme Plus: A breakthrough in bakeware nonstick coatings, new Skandia provides consistent migration performance for the standard 3 x 2 hour EU 10/2011 3% Acetic Acid overall migration, even at a low film thickness of 7 microns. At 12 microns, it passes the extended 3 x 4 hour global migation test, even on severely drawn bakeware shapes.

You can see all these new coatings — and get a copy of Whitford’s Guide to the eye-catching new colours of 2016 — at Whitford’s booth at Ambiente, 12 to 16 February, Hall 3.0, Stand E40. You can also visit Whitford in its private meeting rooms, Effect and Exposé, Hall 3, Level C, Eastern side.

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Email: sales@whitfordww.com • Web: whitfordww.com

About Whitford Corp www.whitfordww.com

Whitford is the manufacturer of the largest, most complete line of fluoropolymer coatings. Name recognition and consequent quality perceptions are an integral part of any marketing program; be it local or, as Whitford's program is, worldwide.We currently use 40 trademarks around the world. To protect the marks described below we have registered them or have applied to register them in over forty countries.

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