Press Release Summary:
Available in colors ranging from Moon Rock to Etruscan red, Whitford Cookware and Bakeware Colors are produced in PTFE nonstick interiors, sol-gel ceramic interiors and decorative exteriors type of coatings. Colors are also available in Champagne Gold, Silver, Earl Grey and Rose Gold variants.
Original Press Release:
Whitford Offers New Range of Cookware and Bakeware Colors for 2017
New colors and textures continue their popularity in the cookware/bakeware industry as smart marketers look for ways to differentiate their products.
Now Whitford, manufacturer of the world’s largest, most complete line of nonstick and decorative coatings, offers a new and expanded range of selections for the competitive 2017 season.
There are twelve new colors, ranging from “Moon Rock” to “Etruscan Red”. They come in three types of coatings: PTFE nonstick interiors, sol-gel ceramic interiors, and decorative exteriors.
In addition, Whitford has developed four colours inspired by the wildly popular iPhone® range: Champagne Gold, Silver, Earl Grey and Rose Gold.
If you’d like to see Whitford’s new offerings, please contact Whitford at sales@whitfordww. com. Or you can see these new colors at Whitford’s booth at the IHA, 18 - 21 March, South Hall, Booth #S3125; also in the S403A and B meeting rooms.
47 Park Avenue, P.O. Box 80
Elverson, PA 19520