Press Release Summary:
Based on 2.5 in. hard drive technology, Ultra TravelDrive(TM) can transfer data at both USB 1.1 and 2.0 speeds and is cross-platform compatible for use with Mac and PC. Blue LED light illuminates when drive is plugged into any computer's USB port and flashes during data transfer. Featuring rubberized grip area, drive comes with 2 interchangeable face plates that allow user to color-code multiple back-up devices.
Original Press Release:
Memorex® Adds Capacity to Ultra Portable USB Hard Drive
Rugged Ultra TravelDrive(TM) features 500 GB of portable storage for mobile users
CERRITOS, Calif., Aug. 7 /-- To meet the mobile users' demand for higher capacity portable storage, Memorex, a portfolio brand of Imation Corp. (NYSE:IMN), brings a new look and greater capacity to its award-winning Ultra TravelDrive(TM) line of USB hard drives. The compact, high capacity, ruggedly designed Ultra TravelDrive now delivers up to 500 GB of capacity for significant storage and back up capacity for data, photos, music and video. A cool blue LED light illuminates when the drive is plugged into any computer's USB port and flashes during data transfer, so you always know when the drive is in use.
The newest Ultra TravelDrive delivers 500GB of capacity based on 2.5-inch hard drive technology, making it the ultimate in travel-sized storage. The Ultra TravelDrive can transfer data at both USB 1.1 and 2.0 speeds and is cross-platform compatible for use with both Mac and PC, requiring no additional power supply.
"Memorex's 500 GB Ultra TravelDrive is the latest in the ever expanding series of products designed for today's mobile users and their content driven world," said Keith Schwartz, director, North America sales and marketing, Imation Corp. "The added capacity to the Ultra TravelDrive makes it ideal for frequent travelers, pro-sumers, photographers and graphic artists who regularly create large files and share them on the go."
The Ultra TravelDrive features a rubberized grip area making the drive easy to carry and is offered in a sleek ocean and onyx black finish, with two interchangeable face plates that let you customize your drive for style, or color-code multiple back-up devices.
Pricing and Availability
The Memorex Ultra TravelDrive portable hard drive is available at authorized Imation distributors, wholesalers, resellers and e-tailers worldwide in capacities of 160 GB, 250 GB, 320 GB and 500 GB. Suggested retail price for the 500 GB is U.S. $299.99.
Is it live or is it Memorex?(R)
Memorex is one of the most trusted and recognized consumer brands in modern marketing history. A portfolio brand of Imation Corp. (NYSE:IMN), Memorex is the market share leader in optical media and media accessories at retail and one of the best known names in the consumer electronics industry. Memory makers and memory keepers turn to Memorex for simple and stylish products that capture, save and share precious moments in music, video and pictures. Memorex reaches into millions of homes with optical and high-definition media and drives, media accessories, home audio and video equipment, MP3 players, digital picture frames, iPod(R) electronics accessories, and LCD televisions that are stylish and simple in form and function. For more information about Memorex, please visit http://memorex.com/.
Memorex, the Memorex logo, eMemorex, "Is it live or is it Memorex?", TravelDrive and Imation are trademarks of Imation Corp. and its subsidiaries.