System provides framework for mobile TV.

Press Release Summary:



Incorporating CoreMedia's Mobile TV Platform and Discretix' Multi-Scheme Mobile TV Security Client, Mobile TV Solution offers end-to-end service and content protection according to OMA BCAST Smartcard Profile. It also supports OMA BCAST DRM Profile and DVB-H CBMS 18Crypt DRM profile. Solution is multi-ESG capable, allowing broadcast network operators to customize and launch TV programs, and price models and electronic service guides for multiple mobile network brands.



Original Press Release:



CoreMedia, Discretix to Demo World's First OMA BCAST Smartcard Profile for Mobile Television at NAB2007



NAB2007, LAS VEGAS, Nevada, April 17/- Standard's Based End-to-End Solution, Providing a Robust Framework for Mobile TV and Faster Time to Market

Discretix, the leading provider of embedded security and content protection solutions for mobile devices and flash memory, and CoreMedia, the global provider of software solutions for convergent content business, today announced the availability a groundbreaking mobile television solution at NAB2007 in Las Vegas. The solution, which incorporates CoreMedia's Mobile TV Platform with Discretix' Multi-Scheme Mobile TV Security Client, is the first ever to offer end-to-end service and content protection according to the OMA BCAST Smartcard Profile. CoreMedia and Discretix will be demonstrating their joint solution during NAB2007 at the RRD exhibit, Booth C7824 in the Las Vegas Convention Center.

The end-to-end CoreMedia/Discretix solution also supports the OMA BCAST DRM Profile and the DVB-H CBMS 18Crypt DRM profile. The solution significantly reduces the cost and complexity of integrating a complete, multi-scheme mobile television delivery solution for mobile device manufacturers and service providers. The high performance, low footprint technology enables a faster time to market for OEMs while ensuring a robust, secure framework for interactive and non-interactive mobile television, music, video and much more.

"Working closely with Discretix, CoreMedia has created a standards-compliant platform that is the most flexible and reliable of its kind. We believe this solution will form the core of a new generation of exciting mobile broadcast services," said Willms Buhse, Executive Director, CoreMedia. "Our Mobile TV Platform is unparalleled in its wide range of business model support, flexibility for simple mobile operator and broadcast headend integration and interactivity support-and with the integration of
Discretix Multi-Scheme Client, providers and carriers alike receive state-of-the-art content protection as well."

"Discretix Multi-Scheme Mobile TV Security Client provides the flexibility content providers, device manufacturers and carriers need in a rapidly changing distribution environment," said Edo Ganot, Executive Vice President of Sales and Business Development for Discretix. "Our support for all major content and service protection schemes, as well as emerging standards as they become available, makes the joint CoreMedia/Discretix platform the most reliable, adaptable and high performance solution on the market."

The CoreMedia/Discretix solution is compliant with a broad range of industry standard solutions including; OMA BCAST DRM Profile, OMA BCAST Smartcard Profile and DVB-H CBMS 18Crypt. It is also multi-ESG capable, allowing broadcast network operators to customize and launch TV programs, price models and Electronic Service Guides (ESGs) for multiple mobile network brands quickly and cost-effectively.

For more information about the CoreMedia Mobile TV Platform or Discretix' Multi-Scheme Mobile TV Security Client, visit www.coremedia.com or www.discretix.com.

About Discretix:
Discretix is a leading provider of embedded security technology for mobile devices and flash memory storage. Discretix technology, which incorporates both hardware and software components, enables security to be incorporated into products at the chipset level, making it transparent to the end-user while protecting sensitive information from malicious attacks, viruses, fraud, and theft. Discretix' solutions are deployed in a wide array of devices and mobile systems to enhance security, reliability, and user experience. Discretix, a privately-owned company, serves the needs of some of
the world's best-known semiconductor and device manufacturers and was ranked by Gartner as the embedded security market leader for the second year in a row in 2005. For more information, please visit www.discretix.com.

About CoreMedia:
CoreMedia, the global provider of software solutions for convergent content business, is technology leader for Content Management and Digital Rights Management. The company pioneers the mobile world with new solutions that enables mobile content business by deploying powerful 3G services. CoreMedia is working with leading players in the telecommunications market for global interoperability to enable new business models in the mobile world, amongst them Nokia, Motorola, Qualcom, Panasonic and Sony Ericsson. For more information, please visit www.coremedia.com

Discretix is a trademark of Discretix, Ltd. Other products and trade names mentioned herein are the trademarks of their respective owners.

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