System enables IP-based business communications.

Press Release Summary:

Supporting up to 500 users on single server, Vertical Wave IP 2500(TM) features Applications Inside(TM) architecture, which includes communications applications such as ViewPoint(TM) desktop call management tool, unified communications, presence management, visual voicemail, and call recording. Dual processors support embedded SIP-based call control as well as application services, while embedded voice gateway supports mixed environment, allowing customers to migrate from TDM to all-IP environments.

Original Press Release:

Vertical Introduces Wave IP 2500, the Industry's First IP-based Business Communications Platform with Built-in Suite of Applications

Unified Communications, Call Recording, Presence Management, Desktop Call Control included with IP-PBX at No Additional Cost

CAMBRIDGE, Mass. (July 17, 2007) - Vertical Communications (VRCC.OB) ("Vertical"), a leading provider of next-generation, IP-based phone systems and applications that help businesses better serve their customers, today set a new industry standard for productivity, affordability and expandability with the introduction of the Vertical Wave IP 2500(TM) Business Communications System. With its unique Applications Inside(TM) architecture, Wave IP 2500 is the first comprehensive IP-based business communications platform to include a suite of powerful communications applications in its base configuration, eliminating the need for customers to evaluate, purchase, install and integrate multiple VoIP applications and servers as their business needs evolve. Next-generation applications included as a part of the base Wave system include the award-winning ViewPoint(TM) desktop call management tool, unified communications, presence management, visual voicemail and call recording. With these compelling applications included as part of the base system, Wave IP 2500 presents customers with an unprecedented level of value, ease of management and lower total cost of ownership ("TCO") than any other IP-PBX on the market.

Beginning today, Company executives are introducing Wave to more than 600 Vertical business partners as part of the Vertical Wave: The Future is Calling" road shows, a series of one-day in-depth partner briefings taking place in 13 cities across the United States.

Wave IP 2500 is ideal for both cost-sensitive small- to medium-sized businesses as well as larger distributed organizations like retailers, pharmacies and restaurants that depend on powerful VoIP applications to drive growth. Wave IP 2500 supports up to 500 users on a single server, and multiple Wave systems can be networked together to support thousands of users across thousands of sites.

"While customers have been encouraged in the past to move to IP from TDM phone systems based on reduced system costs, many organizations are now more concerned about the cost of application development and integration," said Frost & Sullivan Industry Analyst Krithi Rao. "Because Vertical has bundled a number of enterprise-class applications with Wave for roughly the same cost as some of the competitive systems, cost-sensitive organizations will find great value in Wave."

"Our business success depends on our ability to be responsive to our customers, and we believe Wave IP 2500 will help us achieve our goals," said Steve Van Brocklin, senior vice president of sales and marketing at Electrical Engineering & Equipment Company, a 250-person electrical distributor located near Des Moines, Iowa that has participated in the beta test of Wave IP 2500. "We plan to leverage Wave applications to intelligently route calls to the right sales person as well as integrate our back-end data stores with Wave to automatically notify customers when a back-ordered item is available, thereby improving efficiency and customer service. We believe this is just the beginning of how we can leverage the Wave application portfolio to move our business forward."

"Over the past several years, our integrated telephony applications and management tools have brought considerable value to our large enterprise customers," said Bill Tauscher, chief executive officer of Vertical Communications. "With Wave IP 2500, Vertical can now also deliver these powerful and highly customizable business solutions to our small- to medium-sized customers in a very price-competitive package. Its standards-based architecture supports a self-paced migration to IP-based communications, while its embedded portfolio of applications will dramatically drive employee productivity and create an improved and differentiated customer service experience."

"Vertical has pulled out all the stops with Wave IP 2500 in terms of its design, feature set and applications," said Matt Tesdell, vice president of Tesdell Electric, a Certified Wave Business Partner. "I've been very impressed with how well it performs, and I'm confident it will meet or exceed the needs of even my most demanding customers."

Applications Inside(TM) Architecture
The Wave IP 2500 platform includes a dedicated embedded application server that enables delivery of an extensive suite of 'Base' and ready-to-run advanced 'Add-on' applications. Base applications are included in the cost of the base Wave IP 2500 system. Optional Add-on applications are available for customers to try at no charge for 30 days.

Base Applications are available 'out of the box' to all Wave users. These include Wave ViewPoint(TM), Vertical's award-winning desktop call management tool that supports unified messaging, presence management, visual voicemail, and more. ViewPoint delivers a host of easy to use call management capabilities to every user on the system, dramatically extending the capabilities of the phone on the desk. Unlike competitive systems, Wave also offers extensive call recording, archiving and search capabilities to all Wave users without any additional software license or platform costs.

Add-on Applications are ready-to-run and ready-to-license. Wave's uniquely designed Applications Inside(TM) architecture gives businesses the flexibility to enable - on demand - advanced applications like Wave Contact Center, Wave Conference Manager, Wave Voice Server and Wave Fax Manager. As with Base applications, all Add-on applications are supported on the Wave platform, thereby avoiding the additional cost and management headaches associated with setting up and managing multiple servers and associated disparate management frameworks.

Modular Design Eliminates Costly Future Upgrades
Wave IP 2500 incorporates advanced dual-processor architecture for support of embedded SIP-based call control as well as application services. Wave offers support for both SIP and legacy endpoints and trunking. An embedded voice gateway supports a mixed environment, thereby allowing customers to migrate from TDM to all-IP environments at their own pace.

Wave IP 2500 facilitates cost-effective business growth by eliminating both forklift upgrades and the need for additional servers when adding users and applications. Scalable from 10 to 500 users on one system and with the ability to support thousands of users by networking locations, Wave provides customers with the flexibility to support users regardless of where they're working - at headquarters, in a branch office, at home or on the road.

Cost Savings and Enhanced Functionality through SIP Trunking
In addition to the cost-savings offered by Wave IP 2500's modular design, Applications Inside(TM) architecture and feature set, customers can further reduce communications costs and enhance business communications through SIP trunking. Offered through a number of Wave-certified SIP carriers, SIP trunking offers significant reduction in calling costs, whether long distance, site-to-site calling, DIDs or other enhanced services. In addition, SIP trunks can be provisioned quickly and in smaller increments than those traditionally offered from analog and digital providers. Consolidated billing services further simplify communications management for customers.

Robust Remote Management Tools
Included as a Base application with Wave IP 2500, Wave Global Administrator is a powerful Web-based management tool that makes it easy to manage moves, adds and changes while providing extensive proactive diagnostic capabilities. Optional Add-on Wave management tools include Wave Global Manager, an advanced multi-site management tool that facilitates automation of system administration tasks, and Wave Global Reporter, which offers an array of detailed call activity reporting and business intelligence capabilities.

Extensive Endpoint Support
To provide optimal business flexibility, Wave IP 2500 supports a broad array of Vertical-branded SIP and digital phones, as well as many third-party IP, analog, wireless and soft phones. Importantly, a large percentage of Vertical's large installed base of an estimated 200,000 customers will be provided significant investment protection through a low-cost migration path to Wave by virtue of the fact that Vertical Comdial® and Vertical Vodavi® digital endpoints are supported on Wave IP 2500. Wave enables customers to leverage existing legacy handsets and migrate to IP over time as they are ready, all the while leveraging Wave's portfolio of communications applications.

The Wave IP 2500 will be generally available this quarter through Certified Wave Business Partners.

About Vertical Communications, Inc.
Vertical Communications is one of the largest telephony vendors in North America and a global leader in next-generation IP-based business communications systems and applications, with a current installed base of over 200,000 customers. Vertical combines voice and data technologies with business process understanding to deliver integrated IP-PBX and application solutions that enhance customer service and business productivity. Vertical's customers are leading companies of all sizes, from small to large and distributed, and include CVS/pharmacy®, Staples and Apria Healthcare. Vertical delivers its solutions through a worldwide network of over 1800 business partners. With headquarters in Cambridge MA, Vertical has facilities in Charlottesville VA, Phoenix AZ, Santa Clara CA, Sarasota FL, Munich Germany and Hyderabad India. For more information about Vertical, please call 877-VERTICAL or visit our Website at

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