Stanley Vidmar Unveils New Vertical Lift Brand

Automated storage and retrieval system manages up to 132,000 lbs.

Allentown, Pa. (January 13, 2010) - To relaunch its vertical lift product offering and the array of benefits of using a high-density storage solution, Stanley Vidmar embarked on a rebranding effort for its vertical lift system. Now known as Vidmar Vertical, this automated storage and retrieval system can manage up to 132,000 lbs. of material from the convenience of one computer console. The rebranding effort includes a revised logo design on its vertical lift product badge and updated information on

"Taking advantage of vertical space is an often-overlooked yet simple way to maximize space. With Vidmar Vertical, a business can save up to 75% of its floor space. This compact storage solution saves time in the storage and retrieval of items and ultimately leads to saving money through more efficient processes," says Jill Wheeler, Stanley Vidmar's vice president of sales and marketing.

Vidmar Vertical increases productivity through faster order picking and less walking, and is ergonomically designed to help limit overreach while lifting. By integrating with host software, Stanley Vidmar's vertical lift system increases inventory organization and provides access through drawer number, part number, or part description.

To help customers understand the value of a vertical lift system and how it can benefit their organization, Stanley Vidmar offers no-cost onsite storage analysis. Interested companies can contact Stanley Vidmar at 800-523-9462 or through its website

About Stanley Vidmar

Stanley Vidmar offers storage solutions to all industries, with modular, space-saving systems that provide quick, safe access to parts, tools, and supplies. A Stanley® Vidmar® storage system can maximize valuable floor space while providing an integrated solution for inventory control. Customers can arrange for a free analysis of their storage needs by calling 800-523-9462. Detailed information about Stanley® Vidmar® products is available online at

Stanley Vidmar
11 Grammes Road
Allentown, PA 18103


Kimberly Lipsky
Klunk & Millan Advertising

Jill Wheeler
Stanley Vidmar

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