Software Service provides video self-publishing platform.

Press Release Summary:



Consisting of web-based, multimedia product suite and self-service application, Vidego(TM) allows organizations to create, manage, and maintain digital media presentations, channels, and libraries. It provides integrated Adobe Flash® media transcoding, monetization capabilities via 3rd party advertising solutions, access to customizable media player library templates, and presentation slide editing. Syndication and media streaming is enabled via Akamai's content delivery network.



Original Press Release:



Multicast Releases New Internet Video Self-Publishing Platform



ATLANTA, May 15/ -- Multicast Media Technologies, Inc. ("Multicast") today unveiled a new service that provides mainstream and emerging video content publishers a simplified way of publishing flash video libraries and TV channels online. Multicast's latest innovation, Vidego(TM), is a web-based multimedia product suite and self-service application that allows organizations of any size and with any budget to effortlessly create, manage and maintain digital media presentations, channels and libraries.

The Vidego(TM) self-publishing video platform delivers features such as integrated Adobe Flash(R) media transcoding, monetization capabilities via third-party advertising solutions, access to customizable media player library templates, presentation slide editing, syndication and media streaming via Akamai's content delivery network. In addition, Vidego(TM) delivers key data and metrics required to effectively manage online media initiatives. From an Executive Dashboard that provides quick and meaningful insight to an Analytics Dashboard that provides detailed metrics related to the performance of specific video titles across the web, Multicast empowers customers with the data that matters most.

"The automation and self-provisioning elements of the Vidego(TM) platform adds a new dimension to Multicast's reach, making streaming solutions available to a wider range of users," said Lou Schwartz, founder and CEO of Multicast. "Vidego(TM) empowers individuals, small businesses and cost- conscious organizations with advanced capabilities to manage, deliver and measure audio, video, and multimedia content over the Internet. Diligence, creativity and really listening to our customers and stakeholders have contributed to the design and development of the Vidego(TM) publishing system."

Since the company's inception in 2000, Multicast has delivered the industry's most comprehensive suite of online video solutions. Today, Multicast executes digital media strategies for nearly 1,000 customers, and each month the company delivers more than 3,500 live Internet broadcasts from venues around the world.

Multicast will present Vidego(TM) at Streaming Media East on Tuesday, May 15th at the New York Hilton. The presentation will begin at 12:30 p.m. in the Demo Room.

About Multicast
Multicast Media Technologies is an expert in the delivery of live and on- demand video content over the Internet. Multicast offers a comprehensive publishing system designed to manage, monetize and measure targeted Internet TV channels and streaming video libraries. Leveraging battle-tested applications, tools and strategies developed over the last decade, Multicast enables leading brands and content owners to realize the full potential of their media assets. Delivering more than 3,500 live Internet broadcasts each month and servicing nearly 1,000 customers around the world, Multicast has uniquely defined itself as an industry leader in the delivery of online video. Founded in 2000, Multicast is privately held and headquartered in Atlanta. For more information, please visit http://www.multicastmedia.com/.

CONTACT: Jason Simpson, EVP Business Development of Multicast Media Technologies, +1-678-325-4136, jsimpson@multicastmedia.com

Web site: http://www.multicastmedia.com/

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