Software provides Customer Data Integration platform.

Press Release Summary:

Built with real-time, event-driven, message-based infrastructure, Pervasive Business Integrator(TM) delivers suite of design environments that allow developers to build process flows that parse, validate, transform, and route application information. Point-and-click integration design, message bus support, XML-based integration repositories, and multi-threaded integration engine are included. Software also supports Software-as-a-Service implementations.

Original Press Release:

Pervasive Releases CDI Infrastructure Platform to Accelerate Deployment, Increase Flexibility and Reduce Costs

AUSTIN, Texas, Feb. 20 -- Pervasive Software(R) Inc. (NASDAQ:PVSW), a global value leader in data infrastructure software, today announced the release of its new infrastructure platform for Customer Data Integration (CDI), offering the broadest and most versatile integration support for real-time CDI, including support for Software-as-a-Service (SaaS) implementations. The new release provides channel partners and their customers with a fast, low-cost way to empower customer-centric organizations by incorporating powerful data and business integration functionality and data remediation in an easy-to-use suite of products.

The breadth of traditional and SaaS connectivity -- more than 200 data and application connectors -- incorporated in Pervasive's platform underpins data integration services for any customer data model and for instant adaptability to changes in the data model. The new release includes support for, Siebel CRM OnDemand, SalesLogix, as well as Web services standards. Designed for rapid data profiling and information integration without the high costs of custom programming, the release provides the data infrastructure to power 360-degree views of the customer from multiple CRM and ERP systems.

"CDI solutions have to coexist in a heterogeneous world of multiple data producers and consumers. CDI solution developers need help with addressing the diverse data definitions and connectivity needs of the broader marketplace so they can avoid rigid implementations," said Chip Harmon, vice president and general manager of Pervasive's Integration Division. "Pervasive is a leader in providing comprehensive CRM connectivity in software and service bundles that are designed for flexibility in meeting the challenges of CDI. Pervasive's integration and profiling products allow both IT organizations and solution providers in the CDI space to successfully build differentiated industry-specific functionality."

Pervasive is a trusted provider of integration software for the major CRM products, and has deployed hundreds of CRM and CDI implementations. "Pervasive is an innovative solution for enabling CDI projects, and allows companies to successfully integrate key customer information from with back office data from SAP," said Adam Gross, vice president, developer marketing, Pervasive is one of the first vendors to provide both AppExchange and SAP Certified integration adapters along with pre-built integration processes for common integration tasks in a ready-to-configure solution.

"With access to transactional information that resides in ERP systems, CRM users have a comprehensive view of their customers," said Bruce Cameron, senior vice president, North American sales, Pivotal Corporation. "With Pervasive, Pivotal customers now have a fast, reliable way to extend Pivotal's platform to integrate their applications and hard to reach data sources, enabling them to maximize the value of their CRM investment."

Pervasive is also one of the few companies to provide data profiling as part of its product suite. Data profiling provides an essential layer of data analysis and integrity checking, allowing companies to pinpoint customer data anomalies before they impact CDI solutions, ensuring that business users and management can make informed decisions based on correct and complete data.

Industry research has shown that the typical company uses more than 50 core lines-of-business applications, with larger enterprises having as many as 500. This diversity, in combination with constantly changing business and technical requirements, creates a need for customer-specific solutions. According to Aaron Zornes, Chief Research Officer of the CDI Institute, "90 percent of CDI implementations are still custom-coded." Using best-of-breed integration tools can significantly lower costs and increase speed to value by moving a company from a custom-coded services methodology to a specialized tools- and process-based methodology, with reusable components and mappings.

Pervasive Business Integrator(TM) is a powerful integration solution designed to satisfy the technical and business requirements of today's integration systems by providing a unique, real-time, event-driven, message- based infrastructure. It offers rich connectivity to a wide range of applications and data sources, a distributed integration approach, and reusable components to speed implementation. The suite of easy-to-use design environments enables point-and-click integration design, allowing developers to build process flows that parse, validate, transform, and route application information. Business Integrator also includes message bus support, XML-based integration repositories for storing design-time metadata, and a high- performance, multi-threaded integration engine.

Pervasive Data Integrator(TM) is used to perform complex many-to-one migrations including data stored in legacy systems to transform, cleanse and load the data into a single system. Designed as a value-based solution, Data Integrator provides cost-effective extraction, cleansing, and standardization of data from sources throughout the organization-on a continuous, event- driven, or regularly scheduled basis. Data Integrator stores all design metadata in an open XML-based design repository for easy metadata interchange and reuse. With Data Integrator, businesses can develop integration solutions with flexibility, scalability, and accountability, including a low total cost of ownership and accelerated time to value.


Pervasive Business Integrator, Data Integrator and Data Profiler are available immediately and are priced on a sliding scale customizable to various software business and delivery models.

Combining deep knowledge and over 20 years of data integration expertise, Pervasive provides easy-to-use, cost-effective software along with support, training and services. Pervasive's technology leadership delivers a single, universal integration platform that allows our customers to re-use the same software for integration scenarios that span data warehouses, real time application integration and data exchange with trading partners. With more than 200 data and application connectors within a single product, customers achieve unmatched ROI. In addition, Pervasive's technology and business model supports low cost adoption by non-programmers for small data volumes all the way up to complex, high volume multi-processor implementations that handle millions of transactions per day. For more information, visit

About Pervasive Software

Pervasive Software (NASDAQ:PVSW) provides data infrastructure software that helps companies unleash the value of their data investments. For more than two decades, Pervasive has delivered an enduring value proposition and the best combination of performance, reliability, functionality and connectivity. Today Pervasive is leading its chosen markets by defining and accelerating the inevitable transition from high cost to high value. Pervasive's value is proven by the size, diversity and loyalty of its customer base, partners and channels. Tens of thousands of customers in virtually every industry, in more than 150 countries around the world, rely on Pervasive to manage, integrate, analyze and secure their critical data. For additional information, go to

All Pervasive brand and product names are trademarks or registered trademarks of Pervasive Software Inc. in the United States and other countries. All other marks are the property of their respective owners.

Jeff Johnson
Pervasive Software

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