Software facilitates interactive web marketing.
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Press Release Summary:
Immersiv(TM) 3D Web Commerce and Media Platform enables users to customise and deploy range of 3D applications such as virtual stores and showrooms, product configurators and visualisers, web sales automation systems, interactive room planners, and interactive brand promotion and online advertising. It features advanced 3D visualisation, Google 3D Warehouse(TM) Integration, native multi-file Support, Web 2.0 services, and customisable catalogue and user interface.
Original Press Release:
View22 Announces Immersiv(TM) Next Generation 3D Web Commerce and Media Platform
TORONTO, May 22
Category-Defining Solution Enhances Rich Media Value Proposition for Manufacturers, Online Retailers, Media Networks, and Content Developers
View22 Technology Inc. ("View22") a leading provider of 3D Web commerce and media solutions today announced the availability of Immersiv(TM) its next generation Web platform that simplifies the process of adding 3D Web applications and customer experiences into the marketing mix. The new platform enables manufacturers, retailers, media networks, content developers and third-party integrators to quickly customise and deploy a range of in-demand applications such as:
o 3D virtual stores and showrooms;
o 3D product configurators and visualisers;
o 3D social networking experiences;
o 3D Web sales automation systems;
o Interactive 3D room planners; and
o Interactive brand promotion and online advertising.
"Our chief design goal with Immersiv was to lower the barriers to entry and make it easier for a broad range of companies to deploy interactive 3D applications on the Web," said Paul Lypaczewski, President and COO, View22.
"Our robust visualisation tools, native multi-file support, and open system approach deliver very cost-effective solutions that facilitate meaningful interactions with customers through immersive 3D media."
View22's 3D Web applications provide users with the ability to configure, visualise, and purchase products using a simple, intuitive interface.
Immersiv's advanced rules-based engine validates product selections and configurations and ensures compliance with industry codes and practices. The platform's open architecture allows for seamless integration with enterprise systems, including eCommerce and ERP platforms and other third-party software.
"View22 establishes a new benchmark by enhancing the quality and performance of 3D Web visualisation," said Lauren Freedman, President of e- ailing group, a Chicago based e-commerce consultancy. "With new, advanced visualisation features, dramatically lower costs for 3D asset creation and maintenance, and increased customisation and deployment opportunities, View22 increases the accessibility, value and "brandability" of 3D Web applications for merchants and brand marketers."
View22 Immersiv(TM) Platform Key Features
Advanced 3D Visualisation - Embedded on-screen camera controls allow advanced zoom, pan and orbit controls. Integrated high resolution zoom viewer allows for photo-realistic inspection and manipulation of individual 3D objects. Advanced support for materials and textures provides photo-realistic rendering of glass, metals and fabrics.
Google 3D Warehouse(TM) Integration - Dynamically download and place SketchUp and Google 3D Warehouse products directly into View22's 3D Web application. Customise and transform 3D models downloaded from Google's 3D Warehouse using View22's resizing, texturing and object behaviour tools.
Intelligent Rules-based Engine - Dynamically add marketing and product rules to drive new up-selling and cross-selling opportunities.
Native Multi-file Support - Natively import all popular 3D file formats, including 3D Studio Max, Maya, DWF, DXF, SketchUp, OBJ, IGES and others.
Additional features include integrated Web 2.0 services, customisable catalogue and user interface, and an ad serving module.
For an online demo visit: www.view22.com/immersiv.html
About View22
View22 is a leading provider of 3D Web commerce and media solutions. The Company's patented technology and interactive Web solutions enable customers to visualise, configure, and purchase products through an intuitive and distinct online experience. Global enterprises and consumer brands are selecting View22 where rich media is core to their brand and product experience. For more information please visit www.view22.com.
Source: View22 Technology Inc.
For further information:
Media and Analysts: Lee St. James, lees@view22.com, +1-905-695-3074 x.5555; Sales Inquiries: Mark Zohar, markz@view22.com, +1-905-695-3555