Software enables 2-way data communications via cell phone.

Press Release Summary:



AirClic MP v5 provides cell phone users with 2-way data exchange capabilities, enabling field workers with means for direct and immediate access to corporate data needed to complete mobile tasks. Promoting informed business decisions, customizable platform for automating and tracking mobile business processes lets field workers query data in controlled, secure environment. Software also offers reporting and PC/back-end server synchronization capabilities.



Original Press Release:



AirClic MP 5 Software Revolutionizes the Cell Phone with Improved Two-Way Data Communication



Provides Complete, Affordable and Customizable Solution for Automating Mobile Business Process

NEWTOWN, Pa., Oct. 23 -- AirClic(R), a leading provider of business process mobilization solutions, today announced the immediate release of AirClic MP 5. As the industry's most comprehensive platform for automating and tracking mobile business processes, AirClic MP 5 provides cell phone users advanced, two-way data exchange capabilities often found in expensive and more complicated PDAs. As a result, field workers have an easy device that provides them with direct and immediate access to corporate data needed to complete their mobile tasks.

Cell phones are the predominant technology used by service repair, delivery, construction, home healthcare and other field workers to stay in touch with the home office. By leveraging a company's existing investment in cell phones, AirClic MP 5 allows organizations to easily and cost effectively extend critical business applications to mobile workers, reducing repeated, unnecessary service calls, ensuring process integrity and accountability, increasing visibility to field operations, and ultimately, improving customer satisfaction.

"Our customers have told us they need a user friendly, low cost means to improve communications and collaboration between field workers and the home office, without compromising on functionality," said Tim Bradley, CEO for AirClic. "Using a mobile phone loaded with AirClic MP 5, companies are now able to mobilize any part or all of their business operations with a state-of-art application that runs on a device that every user is familiar with - a mobile phone. Our solution can also grow with our customers as they evaluate other mobile devices such as ruggedized Symbol devices, PDAs and BlackBerrys."

AirClic MP 5 allows companies to open up the communication channels within an organization so that everyone has access to the information needed to make informed business decisions. Until now, choices in the market have been limited to one-way communication systems that merely "push" information to field personnel or extremely complex, expensive systems beyond the reach of all but elite logistics companies and are overly complicated for the large majority of field workers. These inflexible solutions follow rigid data access controls that do not mirror the field's iterative needs. Most importantly, AirClic MP 5 provides access to information and the ability to query data in a controlled and secure environment, so companies can enforce policies and guidelines, ensure the capture of needed information and eliminate mistakes.

"Using AirClic MP, we were able to develop a bag tracking application for one of our leading airline customers. AirClic worked with us to develop a mobile application that allowed workers to track baggage movement for each arriving and departing flight. With the new features in AirClic MP 5, our ground workers can query to easily determine where a bag is at any time. This makes our job easier when bags need to be located and moved to different flights. More importantly, due to the AirClic application, we have become a top supplier for this airline moving from vendor to valued partner," said John Robinson, VP of Information Technology for Worldwide Flight Services (WFS), one of the world's largest ground handling companies.

AirClic MP 5 also provides several additional features including enhanced reporting capabilities allowing organizations the ability to quickly view the data in a meaningful format without having to export the data into another system.

Using the new AirClic Connect2 module in AirClic MP 5, workers now have the option to synchronize data from a cell phone directly onto a PC and the back-end server. As field workers travel into remote locations, wireless connectivity can become limited. This capability provides field workers with an alternative solution for sharing data collected on a mobile device when a wireless network is unavailable.

About AirClic(R)

Headquartered in Newtown, PA, AirClic is a leading provider of mobile business process solutions that offer organizations real-time visibility to the "who, what, where, when and why" of their entire field operations. Using AirClic-enabled wireless devices, managers and workers can easily and economically capture, exchange and access critical data that represent people, assets and activity. With its unsurpassed user-adoption rate, AirClic is driving new levels of accountability and improved customer service for many of the world's leading companies. For more information, visit http://www.airclic.com/.

CONTACT: Elizabeth Herberg, AirClic, +1-763-689-1414, elizabeth.herberg@airclic.com, or Alicia Libucha, Lois Paul & Partners, +1-781-782-5703, alicia_libucha@lpp.com, for AirClic

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