Software develops personalized marketing capaigns.

Press Release Summary:

Offered as revenue expansion tool for MaxEXP, MaxRecommender v1.0 generates targeted product recommendations in strategic areas of MaxEXP-powered sites by using algorithms to determine most likely products that customers visiting site will purchase. This lets clients implement marketed recommendations in key areas of their eCommerce sites and send page or wish list to friend. Recommendations are tailored to customer's order history as well as order history of entire website.

Original Press Release:

San Diego Media Launches New Personalization Module for MaxEXP

SAN DIEGO, Nov. 8 - San Diego Media ( has released version 1.0 of MaxRecommender for MaxEXP. MaxRecommender is a revenue expansion tool that dynamically generates personalized product recommendations in strategic areas of MaxEXP powered sites using advanced algorithms to determine the most likely products that the customer visiting the site will purchase.

Clients with MaxEXP software can implement targeted recommendations in key areas of their eCommerce sites including product pages, customer shopping carts, wish lists, order confirmations, shipping confirmations, product registrations and send a page or wish list to a friend. The recommendations generated are then tailored towards each customers order history, as well as the order history of the entire web site.

The MaxRecommender release is the first phase of several large deployments geared towards utilizing advanced personalization to generate incremental revenue for MaxEXP clients. The powerful tool also features options to display best selling products and related products allowing for a diverse and unique feature set.

About MaxEXP and San Diego Media

MaxEXP is San Diego Media's complete eBusiness system for midsize and large enterprises. Users of MaxEXP include a variety of manufacturers, distributors, and retailers. The open standards and modular architecture of MaxEXP ensures scalability and flexibility, with a lifecycle cost that is less expensive and more effective than traditional eBusiness solutions. At the same time, MaxEXP is designed to enable companies to leverage their existing systems and infrastructure as part of a total eCommerce solution San Diego Media also provides a complete professional services offering by one of the leading teams of eBusiness specialists in the industry.

For more information about the MaxEXP(TM) eCommerce System and San Diego Media, please visit:

CONTACT: Brian Kent of San Diego Media, Inc., 1-800-808-8696,

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