Smart Move and Atlas Collaborate in Development of a Cost-Effective Solution for Corporate Relocation Customers


DENVER, Feb. 27 -- Smart Move, Inc. (AMEX:MVE) and Atlas World Group, Inc today announced they have designed a moving service model that offers a solution to problems confronted by many corporate HR departments and major relocation companies.

"Corporate customers are looking harder for opportunities to raise the bottom line," said Chris Sapyta, CEO of Smart Move. "HR departments of companies with multiple locations throughout the USA need to find a way to lower their costs of relocating existing employees to new locations as well as reducing costs of recruiting new employees. Competitive pressures drive companies to accelerate the start date of employee assignments at new posts, often with the result that relocated individuals and families arrive days or weeks before the shipments of their household goods."

Confronted with high costs of providing "temporary housing" until goods arrive, HR departments have demanded a new service model that will enable these small shippers to move household goods rapidly, efficiently and predictably anywhere in the U.S.A. on a cost-effective basis. Smart Move's logistics expertise, the unique features of its SmartVault(TM), and the high quality, white glove service standard of Atlas Van Lines have been combined to offer customers a new service model that meets these needs which has been received enthusiastically by existing and prospective corporate and relocation industry customers.

"Atlas is proud of the work we've done in response to the need of our customers to expedite relocation-related shipments," said Greg Hoover, SVP and Chief Marketing Officer for Atlas World Group. "Our collaboration with Smart Move has enabled Atlas to provide a new premium service package called Accel(TM) which delivers the services our customers require in tandem with meaningful cost-savings and without compromise of the quality they expect from Atlas."

Smart Move provides the logistics management services that are required by Atlas for the Accel(TM) service offering as well as for Smart Move's own customers, utilizing Smart Move's customized, robust proprietary software, featuring GPS tracking technology and mapping capabilities. The synergies of Smart Move's use of tracking technology and the operational assurances afforded by its relationship with UPS Freight enable Smart Move to provide guaranteed transit times between all major cities in the USA. "We are very excited about the potential volume of business that Atlas anticipates giving Smart Move as a result of this joint initiative, and we are rapidly deploying more SmartVaults(TM) each week to meet the projected sales demands," added Sapyta.

About Smart Move, Inc.

Founded in 2004, Smart Move, Inc. is an asset management company that provides a unique, revolutionary, and increasingly popular alternative method of transporting household and commercial goods securely and on a time guaranteed basis. The company uses a GPS equipped, proprietary shipping container, the SmartVault(TM), to execute the movement of goods and utilizes its technologies to efficiently manage the fleet of assets. Smart Move currently offers moving services available to over 92% of the USA population from its operations in the 61 largest U.S. metropolitan areas in the USA. Logistics are handled via the terminals of our primary transportation provider UPS Freight. Our business model offers specific competitive and execution advantages for the long distance moves in the U.S. today through: superior security, scheduling flexibility and expedited service. The company automatically includes full coverage insurance for its customers, a unique feature of its offering within the asset transport industry. For more information and latest updates on available services, visit Smart Move's web site at www.gosmartmove.com

About Atlas Van Lines

Atlas Van Lines is the largest subsidiary of Atlas World Group, an Evansville, Ind.-based company that posted record revenues of $985 million in 2006. Atlas World Group companies employ more than 700 people throughout North America. More than 500 Atlas agents in the United States and Canada specialize in corporate employee relocation and in the transportation of high-value items such as electronics, fine art and new fixtures and furniture. Visit www.atlasworldgroup.com. For more information on the company and Atlas agents.

FCMN Contact: sfay@gosmartmove.com

Source: Smart Move, Inc.

CONTACT:

Pete Bloomquist

Smart Move, Inc.

+1-303-339-9558

pete@gosmartmove.com

Sara DeWitt

Atlas Van Lines

+1-800-638-9797 ext. 2951

dewitts@atlasworldgroup.com

A.J. Schneider

Hetrick Communications

+1-317-262-8080

aj@hetcom.com

for Smart Move, Inc.

Web site: www.atlasworldgroup.com/

Web site: www.gosmartmove.com/

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