Slim Just Got Slimmer with Samsung's U.S. Debut of Ultra II Line of Handsets
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New Ultra Edition II lineup Emphasizes Performance, Design and Features
Booth #3103
ORLANDO, Fla., March 26 -- Samsung Electronics Co., Ltd (Samsung), a leading provider of mobile phones and telecom systems, will showcase the recently launched Ultra Edition II lineup of phones for the first time in the U.S. at CTIA Wireless 2007. The Ultra Edition II lineup embodies the best of rapidly advancing technology, revolutionary mobile designs and must-have business- and consumer-desired multimedia functionality to create four of the slimmest, most powerful and best looking handsets in each form factor.
The Ultra Edition II portfolio consists of two stylish and functional sliders, the Ultra Edition 10.9 (U600) and the Ultra Edition 12.1 (U700); a metallic clamshell, the Ultra Edition 9.6 (U300); and a candy bar handset, the Ultra Edition 5.9 (U100). Each of these designs offer advanced features such as 3 megapixel cameras, high-speed Web connectivity, as well as extensive multimedia and audio capabilities. Proving that Samsung truly is at the heart of consumer needs, each of these handsets incorporates innovative consumer driven design elements to improve the user experience, including external multimedia navigation keys for ease of use and jewel inspired casing, which enhance both the experience and appearance of using these handsets.
"We believe that the Samsung Ultra Edition II range completely embodies everything that today's consumers are seeking in a mobile in terms of unique design and flawless performance," said Geesung Choi, President of Samsung's Telecommunication Network Business. "We believe that the striking looks, exclusive feel and slim design of these devices, combined with uncompromised performance and function, will make the Ultra Edition II an instant attraction to business users, fashion conscious consumers and multimedia enthusiasts."
Ultra Edition 10.9 (U600) and Ultra Edition 12.1 (U700) -- Stylish Sliders
Inspired by the shine and shimmer of the crown jewels, Samsung's Ultra Edition 10.9 (U600) exudes elegance and modern style, coming in a choice of colors which includes sapphire blue, garnet red, platinum metal and copper gold casing. The clever design of Samsung's Ultra Edition 10.9 (U600) includes a unique and stylish interface for the ultimate sophistication and usability. It also comes equipped with a 3.2 megapixel camera encased in an ultra slim profile and boasting a 2.22" wide TFT LCD widescreen. For the feature watchers, Samsung's Ultra Edition 12.1 (U700) offers a HSDPA 3.6 Mbps data transfer speed, video telephony functionality and auto focus in a slim 12.1 mm case.
Ultra Edition 9.6 (U300) -- Durable Clamshell Design
The Ultra Edition 9.6 (U300) is a modern clamshell phone designed for the fashion conscious, ultra modern consumer that craves a unique look, but without sacrificing anything in the form of style, lightness or functionality. Samsung's Ultra Edition 9.6 (U300) is encased entirely in metal, providing a clean and pure image. It is also packed with an array of powerful technologies -- 3 mega-pixel camera, TV-out capability, Bluetooth® technology and a 70MB memory.
Ultra Edition 5.9 (U100) -- The Slimmest Handset
The slimmest but by no means the least in the Samsung's Ultra Edition II lineup is the Ultra Edition 5.9 (U100), the slimmest phone in the world. Officially heralded as the world's slimmest handset, a title which it stole from its big brother, the Samsung X820, the Ultra Edition 5.9 (U100) is thin enough to nearly disappear if turned on its side, yet incredibly robust and packed full of functionality. A veritable powerhouse, and embodiment of the term small but powerful, the Ultra Edition 5.9 (U100) includes a 3 mega-pixel camera and a 1.93" color TFT screen for exceptional image clarity. The Ultra Edition 5.9 (U100) also offers 11 hours of music play time and high-speed connectivity, making this the thinnest handset to offer a high quality multimedia experience. This handset is so stylishly slim, consumers won't be able to stop showing it off.
The Ultra Edition II will be released in the European Market in the first quarter of this year.
Ultra Edition 10.9 (U600) Specifications
Standard EDGE, GPRS Class 10
850/900/1800/1900 MHz
Camera 3.2 Megapixel
Display 262144 TFT (2.2", 240x320)
Features MP3/ACC/eAAC+/WMA
MMS/E-mail/JAVA/WAP 2.0
64 Poly Ringtones / Offline Mode
Bluetooth(R) 2.0 / USB 2.0
Yahoo Ready
Business Card Recognition
Smart Search / Smart Messaging
Memory 60MB + microSD(TM)
Size 103.2 x 49.3 x 10.9 mm
* Product specifications are subject to change without notice.
Ultra Edition 12.1 (U700) Specifications
Standard HSDPA 3.6 Mbps, EDGE
900/1800/1900 MHz + 2.1 GHz
Camera 3 Megapixel camera (AF) + VGA
Display 262144 (2.2", 240x320)
Features MP3/ACC/eAAC+/WMA/WMDRM
MPEG4/H.263/Real
MMS/E-mail/JAVA/WAP 2.0
Bluetooth(R) 2.0 / USB 2.0 high-speed
Wheel key interaction
Background Music Play
Full HTML browsing (NF 3.4)
Picture editing / Living World
Memory 20MB + microSD(TM)
Size 102.5 x 50 x 12.1 mm
* Product specifications are subject to change without notice.
Ultra Edition 9.6 (U300) Specifications
Standard EDGE, GPRS Class 10
900/1800/1900 MHz
Camera 3 Megapixel camera (Flash x4)
Display LCD: 2.2" 240x320
262K TFT
96 x 16 gray OLED
Features MP3/ACC/eAAC+/WMA/WMDRM
MPEG4/H.263
64 Poly Ringtones
Bluetooth® 2.0 / USB 2.0 high-speed
Background Music Play
Document Viewer / Offline Mode
Smart Search / Smart Messaging
BT Printing / uGo / TV Out
My Menu / Mobile Tracker / Power SMS
Memory 70MB
Size 100 x 51 x .9.6 mm
* Product specifications are subject to change without notice.
Ultra Edition 5.9 (U100) Specifications
Standard EDGE, GPRS Class 10
900/1800/1900 MHz
Camera 3 Megapixel camera
Display 262144 (1.93", 220x176)
Features MP3/ACC/eAAC+/WMA
MPEG4/H.263
Background Music Play
Smart Search
Document Viewer / Offline Mode
64 Poly Ringtones
Bluetooth® / USB 2.0
BT Printing / uGo / TV Out
My Menu / Mobile Tracker / Power SMS
Memory 70MB
Size 105.5 x 50 x 5.9 mm
* Product specifications are subject to change without notice.
Samsung at CTIA Wireless 2007
To see Samsung Electronics' complete CTIA Wireless 2007 product lineup, please visit the company's booth (#3103) located in the West Hall B of the Orange County Convention Center. For more information on specific products, please visit http://mobile.mwwnews.com/.
About Samsung Electronics
Samsung Electronics Co., Ltd. is a global leader in semiconductor, telecommunication, digital media and digital convergence technologies with 2006 parent company sales of US$63.4 billion and net income of US$8.5 billion. Employing approximately 138,000 people in over 124 offices in 56 countries, the company consists of five main business units: Digital Media Business, LCD Business, Semiconductor Business, Telecommunication Network Business and Digital Appliance Business. Recognized as one of the fastest growing global brands, Samsung Electronics is a leading producer of digital TVs, memory chips, mobile phones and TFT-LCDs. For more information, please visit www.samsung.com/.
Source: Samsung Electronics Co., Ltd
CONTACT: Daniel Kim of Samsung Electronics Co., Ltd, +82-2-751-2463, tae22.kim@samsung.com; Kimberly Walton of MWW Group, mobile,
+1-972-989-4559, kwalton@mww.com, for Samsung Telecommunications
+America, LLC
Web site: http://www.samsung.com/
http://www.ctiawireless.com/
