Sirit's IDentity MaX Arrives in Europe


ETSI compliant version of Parking and Access Control solution aimed at new market

BIRMINGHAM, UK, April 17 -- Sirit Inc. ("Sirit") (TSX: SI), a leading provider of radio frequency identification (RFID) technology, today introduced the European (ETSI compliant) version of its market leading IDentity MaX UHF RFID reader for use in secure parking and vehicle access control deployments.

Offering superior performance characteristics, the European version of the IDentity MaX' integrated reader and antenna design operates at the 865-868 MHz band and delivers solid Automatic Vehicle Identification ("AVI") performance for single-lane read applications.

Encased in a weather-proof enclosure, weighing approximately 5.5 kg and measuring 31 centimetres by 25 centimetres, the IDentity MaX fits into the smallest installation footprints and seamlessly integrates into commercially available third party access systems. With Power over Ethernet capabilities, a single cable can carry both power and data communications making the IDentity MaX well suited for either retrofit or new facility installations. The MaX delivers read ranges of up to ten feet using the new IDentity MaXpass transponder (credit card form factor) allowing access permission without having to stop the vehicle.

"Answering calls from our distributors and system integrator partners for a European version of the IDentity MaX, we are pleased to introduce Sirit and our Parking and Access solutions to a new market," said John Freund, Vice President, AVI Solutions, Sirit Inc. "Sirit has received tremendous interest within North and South America even expanding beyond traditional parking and access control applications and we are confident that the ETSI version will be equally successful."

Early production units are now available through Sirit's global distribution network of leading parking and access control integrators and service providers. Sirit will showcase the IDentity MaX as well as its global suite of AVI products at Parkex 2007 Conference, National Exhibition Centre - Booth A115, Birmingham, UK from April 17 - 19, 2007.

About Sirit Inc.

Sirit Inc. (TSX: SI) is a leading provider of Radio Frequency Identification (RFID) solutions worldwide. Harnessing the power of Sirit's enabling-RFID technology, customers are able to more rapidly bring high quality RFID solutions to the market with reduced initial engineering costs. Sirit's products are built on more than 13 years of RF domain expertise addressing multiple frequencies (LF/HF/UHF), multiple protocols and are compliant with global standards. Sirit's broad portfolio of products and capabilities are easily customized to address new and traditional contactless market applications including Near Field Communication, Supply Chain & Logistics, Cashless Payment (including Electronic Tolling), Access Control, Automatic Vehicle Identification, Inventory Control & Management, Asset Tracking and Product Authentication.

Source: Sirit Inc.

CONTACT: Lorelei L. Luchkiw, Sirit Inc., 416-367-1897 x 249, lluchkiw@sirit.com

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