Sinclair Oil Selects Daktronics as LED Signage Provider


BROOKINGS, S.D. - Daktronics Inc. (Nasdaq:DAKT) of Brookings, S.D., and Sinclair Oil Corporation of Salt Lake City, Utah, today announced the LED display manufacturer is now the petroleum distributor's LED signage provider.

Sinclair Oil Corporation, which supplies more than 2,000 stations and convenience stores in twenty-two U.S. states, will specify Daktronics LED gas price and message display products as part of their approved signage imaging. Sign companies serving Sinclair's independently operated service stations will work with Daktronics to price, purchase, integrate and install the products to meet Sinclair's image standards.

"Daktronics is proud to have been selected as a long-term supplier to Sinclair Oil," says Vic Wenner, Daktronics petroleum sales manager. "It's clear Sinclair Oil embraces this technology and understands its importance in promoting their brand image and adding value to its retailers."

About Daktronics

Daktronics has strong leadership positions in, and is the world's largest supplier of, computer-programmable displays, large screen video displays, digital billboards, and electronic scoreboards and control systems. The company excels in the control of large display systems, including those that require integration of multiple complex displays showing real-time information, graphics, animation and video.

Daktronics designs, manufactures, markets and services display systems for customers around the world, in sport, business and transportation applications. For more information, visit the company's World Wide Web site at: www.daktronics.com/petroleum or e-mail the company at commercial@daktronics.com, call (605) 692-0200 ext. 56219 or toll-free (800) 325-8766 in the United States or write to the company at 201 Daktronics Drive PO Box 5128 Brookings, S.D. 57006-5128.

CONTACT: MEDIA RELATIONS:

Teri Ronning

Commercial Marketing

Tel (605) 691-3582

Email teri.ronning@daktronics.com

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