Shrader Chemical Expanding Sales Staff, Entering Market with Own Line of Products
Buffalo, N.Y. - Shrader Chemical is growing, in more ways than one, and the expansion is affecting all areas of its business.
For more than five decades Shrader has been a leader in product formulations for private brand chemicals and lubricants, and now the North American company is expanding its sales staff and preparing to roll out a new line of products, and this time it's their own in-house product that they're producing.
Shrader is expanding its sales staff by 400 percent, increasing to eight staffers, including a sales manager. And they're entering the industrial market on their own in a big way, with its own line of products, the Titan line.
This chemical product solutions group will include chemical cleaners, lubricants and performance-enhancing products designed to meet recognized industry standards.
Products in the Titan line include brake cleaner; degreaser, glass cleaner, liquid all-purpose wash, silicone lubricant spray, electrical contact cleaner, flexi-film metal protector, and industrial-grade floor cleaner.
In addition to rolling out the new Titan line, Shrader's international business continues to grow, as it is up 30 percent over the past year. Shrader ships to 26 countries, with plans to add more countries next year, and its OEM automotive aftermarket is growing well.
Shrader has also recently added the Mitsubishi line of products to the list of other auto companies they work with; 16 different Mitsubishi products will be available through Shrader.
At Shrader, they say "quality deserves quality," and the industrial leader in the OEM market has shown with their recent improvements that they'll be a quality brand for many years to come.
For more information on Shrader or any of its other products, please visit their website at www.shradercanada.com, or call 1-800-201-9486.
