Press Release Summary:
Providing brand owners with wide variety of water-clear or tinted plastic container prototypes, Shelf-Ready Modeling capability gives marketers ability to evaluate package concepts in form that closely approximates production versions. Appearance package models can be filled and labeled with closures applied to create containers that can be used for shelf simulation, aesthetics, and physical impression, as well as for consumer focus groups.
Original Press Release:
Plastic Technologies Launches 'Shelf-Ready' Modeling Capability to Cost-effectively Replicate Clear Packages
Holland, Ohio — Plastic Technologies, Inc. (PTI), a global leader in polyethylene terephthalate (PET) package development, announces its new Shelf-Ready modeling capability which provides brand owners with a wide variety of “water clear” or tinted plastic container prototypes closely resembling final production pieces.
Shelf-Ready appearance models will now give marketers the ability to evaluate package (such as bottles, containers, thermoforms, etc.) concepts in a form that closely approximates production versions. These models are significantly less expensive than clear Lucite® models and provide a far better impression than opaque models.
Appearance package models can be filled, labeled and closures applied to create containers that can be used for shelf simulation, aesthetics and physical impression, as well as for consumer focus groups. Models can be produced within five-to-seven days, compared to the several weeks needed to build a prototype mold and manufacture actual physical samples.
“PTI’s Shelf-Ready capability pushes modeling to a new level. Marketers typically only have access to opaque bottle prototypes. While those can be useful, they do not allow marketers to observe package characteristics in a close-to-final visual iteration. We believe that the capability will shave both time and cost off of the package development process,” said Rob Groll, director, design services.
PTI’s latest modeling capability, complements the company’s full line of global package development and testing services offered via its United States and European operations.
About Plastic Technologies
Plastic Technologies, Inc. (PTI) is recognized worldwide as the preferred source for preform and package design, package development, rapid prototyping, pre-production prototyping, and material evaluation engineering for the plastic packaging industry. For more information: www.plastictechnologies.com.
Director of Marketing
Plastic Technologies, Inc.
1440 Timberwolf Drive
P.O. Box 964
Holland, OH 43528-0964
Phone: (419) 725-5613