Service offers back up of data on mobile phones.

Press Release Summary:

VeriSign Backup Plus instantly and automatically backs up and restores personal data on mobile phones. Service offers over-the-air back up of contacts in mobile phone address books, for retrieval on loss or damage of phone. It can be offered by operators/carriers as hosted service.

Original Press Release:

VeriSign Launches Service That Automatically Backs Up Mobile Phone Content

Cincinnati Bell Wireless First Carrier to Offer Solution That Replicates Personal Data for Lost, Stolen or Damaged Phones

LAS VEGAS, CTIA Wireless 2006, April 5 /-- VeriSign, Inc. (NASDAQ:VRSN), the leading provider of intelligent infrastructure services for the Internet and telecommunications networks, today announced VeriSign Backup Plus, which instantly and automatically backs up and restores personal data on mobile phones. Cincinnati Bell (NYSE:CBB) will be the first carrier in the world offering the hosted, self-care service.

VeriSign is committed to introducing new services and features that elevate the mobile experience. VeriSign Backup Plus will initially feature instant, over-the-air back up of contacts in mobile phone address books, giving consumers peace-of-mind from knowing their data is backed upon entry and easily retrievable if phones are lost, stolen or damaged. Later this year, the service will back up mobile calendars, pictures and video and audio content.

"Mobile phones are integral to having an increasingly rich 'MobiLife.' Because billions of people use them to stay connected, organized and entertained, VeriSign created a dynamic solution that operators can offer to give customers assurance and peace-of-mind from knowing their mobile content is available and easily retrievable," said Bill Wolfe, senior vice president, VeriSign Communications Services. "We are excited to have Cincinnati Bell as our first Backup Plus customer."

Studies have shown that 25 percent of mobile phones are lost each year and most consumers change phones every 12 months. Yet, despite this, most people don't back up their mobile phone data.

"Cincinnati Bell is always looking for ways to build customer loyalty -- whether consumers or business users," said Mike Vanderwoude, vice president and general manager of Cincinnati Bell Wireless. "We know VeriSign is a trusted provider of rich, secure and scalable mobile services that can be used to enhance the mobile experience. Our customers will appreciate the 'data safety net' that Backup Plus provides."

By leveraging VeriSign's intelligent infrastructure, carriers, portals, media and consumer goods companies and other network-savvy businesses can bring services to market more quickly while reducing risk, lowering costs and improving the customer experience.

VeriSign Backup Plus is now generally available worldwide. Cincinnati Bell plans to launch its Backup Plus service in May 2006.

About VeriSign

VeriSign, Inc., operates intelligent infrastructure services that enable and protect billions of interactions every day across the world's voice and data networks. Additional news and information about the company is available at

About Cincinnati Bell Inc.

Cincinnati Bell Inc. is parent to one of the nation's most respected and best performing local exchange and wireless providers with a legacy of unparalleled customer service excellence. With headquarters in Cincinnati, Ohio, Cincinnati Bell provides a wide range of telecommunications products and services to residential and business customers in Ohio, Kentucky and Indiana. For more information, visit

Source: VeriSign, Inc.

CONTACT: Lori Sinsley of VeriSign Media Relations, +1-650-426-4716, or

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