SECUPRODUCT: Legally Binding Counterfeit Protection for Mechanical and Plant Engineering
3S Simons Security Systems GmbH at Hannover Messe 2014
Nottuln, Germany — A counterfeit protection system must be quickly and cost-effectively integrated into existing production processes – this is the motto under which 3S Simons Security Systems GmbH presents its industry solutions at the Hannover Messe 2014. The focus is on the counterfeit protection SECUPRODUCT®, which enables the direct security of products, parts and components in mechanical and plant engineering as well as in the automotive and aviation industry. The solution is based on the micro colour code technology SECUTAG® and can be precisely applied to almost all solid materials using a dispenser. In addition 3S also shows the link between traceability and counterfeit protection with SECUDATA® as well as the security of high-value packed quality products with the OTF security label. The expert for legally binding counterfeit protection will be presenting its wide range of products and solutions at Hannover Messe, in hall 8, stand no. D06 (VDMA association stand), from 7 to 11 April 2014.
Increasing numbers of counterfeits in mechanical and plant engineering
Mechanical and plant engineering is one of the industries which are most effected by product piracy. According to a study of the VDMA from 2012, the estimated damage for this industry is EUR 7.9 billion per year (which is an increase of around 24 percent compared to the previous study from 2010). It is not only individual modules and spare parts which are being counterfeited, it is also components and complex systems, from gear motors and controls to entire machines. In addition, counterfeiters are focussing more and more on small to medium-sized companies. As reported by the VDMA, every second company with less than 250 employees has been affected – an enormous potential threat to German companies of this size.
Direct product security with SECUPRODUCT®
3S provides a solution with SECUPRODUCT® which is especially tailored to the industry's needs. In mechanical and plant engineering the industry solution provides the legally binding proof of identity for individual parts such as aggregates, compressors or ball bearings, as well as for spare parts and precision tools. In the automotive and aviation industry supplier products, such as brake pads and filters, profit from product protection. In addition the function of conventional product security systems such as seals, labels, holograms and sealing stamps can be optimised by combining them with SECUTAG®.
Fast integration, moderate costs
SECUPRODUCT® is meticulously and precisely applied onto nearly all solid matters, among which are metals, synthetics, paper products, glass, alloys and textile fabrics. Due to the fact that only a standard pen microscope with 100x magnification is required, it is not necessary to set up a laboratory for analysis. Therefore expensive investments in specialists and technical equipment as well as lengthy testing processes are not required. The system is quickly integrated into all production processes; costly changes are not necessary. Because even for counterfeit protection the costs and complexity need to remain manageable.
Investment in counterfeit protection boosts product image
Such a protection strategy will not only reduce control costs along the production and supply chain, but it will also strengthen the image of industrial manufacturers as guarantors of high quality because the system can be communicated to the public. Companies using 3S industry solutions for product protection can also benefit from a good selling point: Their customers can buy the company's product safe in the knowledge that it is the original. Based on extensive experience in the field of security printing, the full range of security solutions can be offered from one source: From the concept stage to production and from supply to downstream services, the full-service supplier 3S provides the optimal product and IP protection strategy for companies of all sizes in all industries.
SECUDATA®: Traceability must be counterfeit protected
Another major exhibition focus of 3S will be on the combination of traceability and counterfeit protection. SECUDATA® combines the logistic advantages of traceability systems (e.g. data matrix and RFID) and counterfeit protection by means of micro colour codes. Both codes are conjointly applicable onto the product, its primary or secondary packaging, labels and closures. Thanks to the micro colour code both the traceability code and the product are protected against counterfeiting in a manner that cannot be legally contested. First the traceability code is checked in databases; the final security is provided by verification using micro colour code. In this way SECUDATA® ensures continuous security throughout the entire goods and material flow, from supplier and production through to trade and consumer.
OTF security label: Combined protection against tampering and counterfeiting
3S Simons Security Systems GmbH has developed the OTF security label specifically designed to protect security-relevant devices and premium packaging used for quality products. This also ensures that online terminals used for cashless payment transactions, for example, are protected against tampering. The advantage of the new closure seal: It is based on Secure-ID® technology and can be completely removed without leaving any residue behind. In contrast to Void films, adhesive residues which might contaminate the protected device are thus avoided. This is a particular advantage for leased instruments.
3S Simons Security Systems GmbH
3S Simons Security Systems GmbH is an internationally renowned manufacturer of labelling systems for legally binding counterfeit protection. On the basis of the world's smallest micro colour codes SECUTAG, 3S has developed several industry solutions against product piracy. They allow users to secure products, spare parts and accessories, tools, drugs, cosmetics, textile and sporting goods, lifestyle articles, art objects, primary and secondary packaging, quality and closure seals, pallets, documents, certificates and ERP data, among others. Moreover, 3S security solutions can be combined with traceability systems (e.g. data matrix, RFID) so that the entire production and supply chain is seamlessly protected against counterfeiting.
For more information about legally binding counterfeit protection, visit www.secutag.com.
3S Simons Security Systems GmbH
Phone: +49 (0) 25 02 / 23 33-0
Fax: +49 (0) 25 02 / 23 33-33