Scientific Marketing Services Produces Video for Joliet Equipment Corporation

Scientific Marketing Services, the Landisville, NJ-based advertising agency and multimedia resource company, recently unveiled a corporate video it created for Joliet Equipment Corporation, a leader in large motor repair, sales, and service of AC and DC traction and drilling motors in the Midwest Region, Canada, and Mexico. The three minute video features the company's history, capabilities, and proprietary products and was shown during the 2011 Offshore Technology Conference in Houston, Texas. The conference is one of the largest 200 trade shows held annually in the United States and is among the 10 largest meetings in terms of attendance.

"We called upon SMS because we were impressed with their work and experience in the development of corporate videos and graphic design," said Joliet Vice President, Tim Tibbott.

"Joliet initially wanted our director and videographer to fly to their locations in Illinois and Texas to shoot footage for the video, but we immediately suggested the creative use of their existing photography, royalty-free stock video, and the talent of our media department's computer animation skills to get the job done," said SMS account executive, David Zappariello. The cost-cutting recommendations saved Joliet thousands of dollars in travel and production fees."

The SMS creative team handled the scriptwriting, logo animation, voice-over, music, and extensive computer graphic animation in their multimedia and website production facility. The entire project took five days to complete.

"We're extremely happy with the finished product and look forward to working with SMS on another video which will showcase our service department's capabilities and problem solving skills," said Tibbott.

For more information about corporate videos and other multi media projects, contact David Zappariello at 856.697.1257, or
Scientific Marketing Services ( is in its 32nd year of business and was recently selected as one of the Top 50 agencies in New Jersey by NJBIZ.

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