Retail Software contains core address validation products.

Press Release Summary:

QuickAddress for Multichannel Retail includes QuickAddress Pro, which validates customer addresses against official postal authority records in real-time, QuickAddress Pro Web, which brings real-time address validation to eCommerce sites, and QuickAddress Batch, which cleanses existing customer address records. Address Type Indicator categorizes addresses as business, residential, or mixed, helping retailers make decision about which shipping method is best.

Original Press Release:

QuickAddress for Multichannel Retail Meets Unique Needs of Vendors Competing in On-, Off-Line Arenas

QAS Software includes New Address Type Indicator

BOSTON, May 8 / / -- Retailers, who have long struggled with managing customer data from disparate channels, now have a complete customer address validation solution: QuickAddress for Multichannel Retail, released today by QAS, an Experian(R) company. The product contains QAS' core address validation products, as well as new Address Type Indicator functionality that makes it easier for retailers to select the lowest-cost carrier for each address.

"We are living in an increasingly multichannel world," said Mark Parise, president, Experian Marketing Services. "The lines between channels are blurring, as companies recognize that they need to treat all data, whether harvested from the Web, via call center, or from point-of-sale, the same way. As a result, maintaining accurate customer addresses across all channels is no longer a 'nice-to-have.' It's critical for success."

"We've been relying on QAS to validate customer addresses for years, and find the additional Address Type Indicator functionality extremely useful in cutting shipping costs even further, as delivery services charge extra for residential delivery," said James Haskell, IT director of Fox Racing, a motorsports equipment retailer that is taking advantage of QuickAddress for Multichannel's new Address Type Indicator functionality. "If we know a package is headed toward a residence, then we know to ship via regular mail, instead."

QuickAddress for Multichannel Retail bundles many of QAS' popular address validation software products, and includes:
-- QuickAddress Pro, which validates customer addresses against official postal authority records in real time, as data is entered in a call center or at point-of-sale;
-- QuickAddress Pro Web, which brings real-time address validation to eCommerce sites;
-- QuickAddress Batch, which cleanses existing customer address records.

"QuickAddress for Multichannel Retail allows companies to take a holistic approach to customer data quality," said Jonathan Hulford-Funnell, chief operating officer, QAS. "Instead of applying different strategies and technologies to different data at different times, QuickAddress for Multichannel Retail treats customer data consistently, regardless of channel. Addresses should be validated in real time, no matter where they come from."

Address Type Indicator
QuickAddress Pro and QuickAddress Pro Web in QuickAddress for Multichannel Retail now includes Address Type Indicator, which categorizes addresses as Business, Residential, or Mixed. The feature helps retailers make better decisions about which shipping method is cheaper for a given address.

Address Type Indicator indicates residential delivery information by synthesizing two Experian data sets: the INSOURCE(SM) consumer file containing records on 215 million individuals, and the National Business Database, which holds records on 15 million businesses. The feature goes a step beyond simple residential/business indications, by providing information on whether a given address is an apartment building or a single residence, and whether or not it is currently occupied.

This press release can be found on .

About QAS
With more than 9,000 customers, QAS is a leading supplier of address management solutions. Our QuickAddress suite of software helps organizations capture accurate address data and conserve integrity over time. The flexibility of QuickAddress means it can be tailored to suit any industry- specific requirements and business processes. QuickAddress brings tangible business benefits to organizations by enhancing and maintaining their most important asset -- their databases. Any company that holds data on customers, suppliers, employees or distribution networks will benefit from the efficiency gains and cost savings achieved with QuickAddress. Based on data secured from national postal authorities, QuickAddress captures, cleans and maintains name and address records.

Award-winning solutions from QAS are a result of a 14-year investment in technology development to ensure QuickAddress delivers the highest level of functionality and service support. QuickAddress supports more than 9,000 customers worldwide across all industry sectors. QAS is a wholly owned subsidiary of Experian(R), the global information solutions company. Visit us on the web at: .

About Experian
Experian is the global leader in providing value-added information solutions to organizations and consumers. It has an unrivaled understanding of individuals, markets and economies around the world. Experian provides information, analytics, decision-making solutions and processing services. It assists organizations in understanding their markets and customers and helps them find, develop and manage profitable customer relationships to make their businesses more profitable. Experian promotes greater financial health and opportunity among consumers by enabling them to understand, manage and protect their personal information, helping them control financial aspects of key life events and make the most advantageous financial decisions. Experian works with more than 50,000 clients across diverse industries, including financial services, telecommunications, health care, insurance, retail and catalog, automotive, manufacturing, leisure, utilities, e-commerce, property and government. A subsidiary of GUS plc with headquarters in Nottingham, UK, and Costa Mesa, Calif., Experian employs 12,000 people in 31 countries who support clients in more than 60 countries. Annual sales exceed $2.5 billion.

For more information, visit the company's Web site at .

The word "Experian" is a registered trademark in the EU and other countries and is owned by Experian Ltd. and/or its associated companies.

CONTACT: Jane Ward of QAS, +1-781-510-1310,

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