Power MOSFETS and ICs from Advanced Power Electronics Corp. Now to Be Available through Premier Farnell


Competitive pricing; excellent performance



San Jose, CA – Advanced Power Electronics Corp. (USA), a leading Taiwanese manufacturer of MOS power semiconductors for DC-DC power conversion applications, today announced that it has signed a franchise deal with Premier Farnell plc (LSE:pfl), a leading high service distributor of electronic components and host of the industry-leading element14 Community. Under the terms of the agreement, Premier Farnell will be able to offer Advanced Power’s complete range of power MOSFETs, IGBTs and power ICs worldwide.



The Advanced Power range of power semiconductors is available in Europe through Farnell element14, in the US through Newark element14 and in Asia Pacific through element14.



Comments Ralph Waggitt, President/CEO, Advanced Power Electronics Corp. (USA): “Our parts offer designers a winning combination of performance, reliability and cost-effectiveness. We are delighted that customers of Premier Farnell who are looking for power semiconductor solutions for new designs can now choose easy on-line access and off-the-shelf delivery of our products from Premier Farnell’s comprehensive product and supplier portfolio.



We do offer a very broad range of products and have focussed on bringing the most popular parts on-line quickly, and will expand the offering over the coming months to include our entire standard product offering. As we introduce new products to the market, we will also be able support their promotion with engineering and NPI quantities through Premier Farnell.



In addition, where we have struggled in the past to provide good support to the MRO community, this same easy access and fast off-the-shelf delivery of smaller quantities will help them to minimise down-time due to repairs and maintenance.”



Adds Mike Buffham, Global Head of Product and Pricing, Premier Farnell: “Signing up Advanced Power Electronics gives our customers even more choice and access to a greater range of products. Customers looking for Advanced Power products can also find out more on our community pages, including discussions on the latest trends in power management.”



About Advanced Power Electronics Corp.

Established in Taiwan in 1998, Advanced Power Electronics Corporation has become a leading supplier of MOS power discretes, IGBTs and Power ICs which enable cost-effective efficient solutions for new and existing power applications. The company’s wide range of solutions broadly targets the computing, consumer electronics, display, communications and industrial segments. ISO-certified, with a commitment to consistent quality assurance and increased economies of scale, Advanced Power Electronics Corp. has seen the company revenue increase - trading profitably each year since its foundation - and it has been ranked as one of the world's top fifteen power MOSFET suppliers by iSuppli.



For further information:

Ralph Waggitt

President/CEO

Advanced Power Electronics Corp. (USA)

Tel: +1 408-717-4231

Email: rwaggitt@a-powerusa.com

http://www.a-powerusa.com



For press enquiries:

Nick Foot

BWW Communications

Tel.: +44 1491-636393

Email: nick.foot@bwwcomms.com



About Premier Farnell

Premier Farnell plc (LSE:pfl) is a global leader in high service distribution of technology products and solutions for electronic system design, maintenance and repair. Its differentiated proposition includes 29 local language transactional websites, and the critically important element14 Community for design engineers - an industry first (www.element14.com). With sales last year of £952m the Group distributes its comprehensive portfolio of products and services throughout Europe, North America and Asia Pacific, supported by a global supply chain of over 3,500 suppliers and an inventory profile developed to anticipate and meet its customers’ needs.



While global in scope, Premier Farnell recognises the individual needs of each market and has continued to internationalise its model accordingly. It trades locally as Farnell element14 in Europe, Newark element14 in North America and Farnell Newark in Brazil. Across Asia Pacific the business trades as element14.



Key facts



• Operations in 35 different countries

• 4,100 employees

• Over 2 million customer contacts in 156 industries

• Over 3,500 leading suppliers

• Over 400,000 products stocked with access to over four million more on demand

• Global leader in legislation RoHS, WEEE, REACH



Contact:

Ken Leitch

Global Head of PR

Premier Farnell and Farnell

Tel: +44 (0) 20 7851 4145

E-mail: KLeitch@premierfarnell.com  

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