Press Release Summary:
Designed for professionals, woodworkers and DIY'ers, RHINO ULTRA(TM) GLUE sets in 40 min or 20 min if surfaces are dampened. Temperature and impact resistant polyurethane-based bottled glue is 100% waterproof. Available in 4.5 and 8.5 oz bottles and 1 oz squeeze tube for small repairs.
Original Press Release:
LIQUID NAILS® Introduces New RHINO ULTRA(TM) at the National Hardware Show®
Stronger, Tougher, Faster RHINO ULTRA(TM) GLUE Offers Significant Performance Breakthroughs for Pros, Woodworkers and Experienced DIY'ers
STRONGSVILLE, Ohio, May 9 / - Booth 33512 - Macco Adhesives, a division of ICI Paints, and maker of LIQUID NAILS® adhesives today introduced RHINO ULTRA(TM) GLUE at the National Hardware Show® in Las Vegas at its booth 33512. RHINO ULTRA(TM) GLUE is new polyurethane-based bottled glue designed especially for professionals, woodworkers and serious DIY'ers. Unlike the leading consumer polyurethane glue, RHINO ULTRA(TM) GLUE affords users stronger bonds sooner, longer work times, shorter clamp times, and extreme weather resistance. "This is just one more example of why LIQUID NAILS® adhesives are the number one choice of professional builders and serious DIY'ers," said George Parr, LIQUID NAILS® brand Director of Marketing. "Our investments in technology have been leveraged and focused on delivering superior performance for the most demanding users for over five decades."
RHINO ULTRA(TM) GLUE is the strongest polyurethane based bottled glue available today. It is 1,000 times stronger than the leading consumer based glue at 1 hour (401.1 psi versus 0.3 psi), and still more than 3 times stronger at 4 hours.
RHINO ULTRA(TM) GLUE sets in just 40 minutes, or 20 minutes if the surfaces are dampened. This is considerably shorter than the 3-4 hours it takes for other glues, including the leading consumer polyurethane glue. "This is a distinct advantage for woodworkers and serious DIY'ers," said Glen Kaszubski, the lead Macco chemist behind RHINO ULTRA(TM) GLUE. "It means shorter clamp times, so you can move ahead on projects sooner and reduces the chances of shifting that can weaken bonds."
Lab tests conducted by Macco scientists have confirmed that RHINO ULTRA(TM) GLUE has superior weather resistance, better impact resistance and temperature resistance (both high and low temperatures) than conventional wood glues and construction adhesives. It is 100% waterproof, so rain and snow will not affect RHINO ULTRA(TM) GLUE's superior bond.
Easier to Work With
RHINO ULTRA(TM) GLUE is much easier to work with because it is thicker and lasts longer before setting. Its high viscosity formulation is less runny than the leading consumer brand, so Rhino ULTRA(TM) GLUE is easier to work with. "For serious DIY'ers this is an important feature," said Kaszubski, "having more work time to get joints and surfaces perfect means much better project outcomes with stronger and more secure bonds."
On Shelves in September
RHINO ULTRA(TM) GLUE will be on the shelves of hardware stores nationwide in September. It will be available in 4.5 oz and 8.5 oz. bottles and a 1 oz. squeeze tube for small repairs. The bottles have a suggested retail of $7.96 and 13.96 respectively, while the squeeze tube has a suggested retail price of $3.96.
National Hardware Show® Stronger-Tougher-Faster Contest - Jeff Gordon Racing School Weekends
Attendees of the 2006 National Hardware Show® will have the chance to win a weekend at the Jeff Gordon Racing School. In fact, LIQUID NAILS® will award two lucky grand prize winners a weekend where they will drive 40 laps around Lowe's Motor Speedway just outside Charlotte, NC, plus $1,000 in cash for travel expenses. Three lucky first prize winners will take away a $500 giftcard redeemable at TicketsNow.com for the NASCAR event of their choice, plus $250 for travel expenses. Entry forms can be filled out by show attendees and dropped in the ballot box at the LIQUID NAILS booth number 33512.
ABOUT LIQUID NAILS® Adhesives
LIQUID NAILS® adhesives have been the undisputed leader in construction adhesives for nearly half a century. Study after study confirms that construction professionals prefer LIQUID NAILS® adhesives more than any other brand, and the LIQUID NAILS® product line offers the more choices and higher performance standards than any other.
Reader Inquiries should be directed to:
15885 West Sprague Road
Strongsville, OH 44136
Phone: (800) 634-0015
Source: Macco Adhesives