Passive RFID Tags perform in metal rich environments.

Press Release Summary:

Offered with read ranges of 5-12 ft using hand-held readers, and longer distances when read by fixed mount readers, SmartMark(TM) RFID Tags include offset, fully encapsulated, domed, and snap-around designs. Generation 2 passive solution provides reliable read-rates while mounted on radio-interfering metal surface, making them suited for cargo carriers working at US ports, airports, and rail yards. Tags can also be customized for specific applications.

Original Press Release:

SmartMark(TM) Metal Mount Tags Solve One of RFIDs Most Difficult Problems

Libertyville, IL - 2008

Traditional passive RFID tags have under-performed in metal rich environments, limiting their utility. But, the new generation of SmartMark(TM) tags from William Frick & Co. are pushing the envelope with advanced designs, proprietary inlays and unique constructions.

"Many applications for supply chain and materials management require RFID tags with long read ranges, durability and reliable read-rates while mounted on a radio-interfering metal surface," explained Jeff Brandt, Executive Vice President of the Libertyville, IL-based company. "We've developed SmartMark tags and labels with materials, antennas and other components to meet these demanding applications with the smallest possible product footprint."

SmartMark metal mount tags include offset, fully encapsulated, domed and unique Snap-around designs. With ranges of 5' to 12' using hand-held readers and much longer ranges when read by fixed mount readers, they offer users a reliable Generation 2 passive solution to their metal mount challenges. They can be customized for specific applications and William Frick & Co. regularly develops prototypes for it's diverse list of major manufacture clients.

Durable RFID For Any Environment

The SmartMark series includes RFID tags for almost any application. Currently working with several major cargo carriers on incorporating RFID into their workflow, the newest tags offer the promise of improved efficiency and tighter security at US ports, airports, and rail yards. Rapid prototyping is available. For a full catalog of SmartMark durable RFID tags and labels contact William Frick & Co. at (847) 918-3700 and talk with one of their experts or visit

About William Frick & Co.

William Frick & Company is the leading custom label, marking and graphics resource. Producing durable products and RFID solutions for a wide range of industrial, commercial and logistical applications, the company is ISO 9001:2000 certified and has been in business since 1975. For information regarding all of William Frick and Company's quality products and services, visit or call 847-918-3700 and speak to a sales representative.

William Frick & Co.

Evie Bennett,

VP of Marketing & Sales

William Frick & Co.

Andrew Magnuson

Marketing Manager

More from Electronic Components & Devices

All Topics