On-Demand Software Service provides access to POS data.

Press Release Summary:

With Channel Insight 7, companies can access POS and channel inventory data to optimize product pricing, market development funds, inventory levels, and warranty programs. Rebate Insight aggregates revenue for calculation of market development funds and volume incentive rebates, while Pricing Insight matches pricing quotes against POS transactions for auditing and reconciliation. Inventory Insight identifies channel inventory levels by partner and product to perform balance calculations.

Original Press Release:

InfoNow Extends Channel Insight 7 to Include On Demand Rebate, Pricing and Inventory Applications

New Software-as-a-Service Solution Provides Unprecedented Access to Point-of-Sale and Channel Inventory Data

DENVER, March 12 /- InfoNow Corporation, a leading provider of channel visibility and location service solutions, today introduced an enhanced software-as-a-service version of its Channel Insight 7 that includes on-demand applications for managing rebate, pricing and inventory data. With Channel Insight 7, companies now have unprecedented access to point-of-sale (POS) and channel inventory data which can be used to optimize product pricing, market development funds, inventory levels and warranty programs, among other critical channel requirements.

"In less than two months, InfoNow provided Polycom with significantly improved visibility into our North American channel right through to our end user customer purchases," said Mike Kourey, CFO at Polycom. "This essentially real-time visibility is helping us more effectively direct our sales, sales engineering, and marketing efforts with our global accounts. In fact, driven by these productivity improvements, we are now implementing InfoNow's Channel Insight 7 in Europe and the Asia Pacific regions."

The Channel Insight platform uses InfoNow's patent-pending technology to accurately process channel POS and channel inventory data. The enhanced on-demand Channel Insight 7 leverages this data and enriches the information by matching it to third-party reference databases to provide complete visibility into end-customer, reseller and product sales data. New applications in Channel Insight 7 include:

o Rebate Insight -- aggregates revenue for fast and accurate calculation of market development funds and volume incentive rebates; helps companies ensure channel partners are paid quickly and accurately

o Pricing Insight -- matches special pricing quotes against point of sale transactions for efficient auditing and reconciliation; provides a complete, accurate view of channel pricing data

o Inventory Insight -- identifies channel inventory levels by partner and product to perform balance calculations and expose pricing changes; allows quick identification of slippage

"Companies that sell through distributors and VARs have long struggled with incomplete and inaccurate data, making it difficult to effectively manage their relationships and drive increased revenues," said Mark Geene, CEO at InfoNow. "Channel Insight 7 solves this challenge by capturing, cleaning and organizing POS, rebate, pricing and inventory information into actionable business data."

Available now, InfoNow Channel Insight 7 starts at less than $1,000 per month.

About InfoNow Corporation
InfoNow provides channel visibility and location services to companies that sell through complex channel partner networks. InfoNow Channel Insight(TM) gives companies rich, timely and actionable data on channel sales, including enhanced market intelligence on partners and end customers. It also includes tools to help clients use this data to profitably grow their business, through detailed customer segmentation and profiling, targeted opportunity generation, robust partner tracking and analysis, closed-loop opportunity tracking, sales credit assignment, inventory tracking and more. InfoNow Location Insight(TM) directs consumers to the optimal business location such as a branch office, ATM or the appropriate business partner through Internet, voice-response or mobile devices. InfoNow Location Insight services also provide tools for location data management, business partner profiling, and highly tailored lead routing and management. Since 1996, InfoNow has helped leading companies such as Bank of America, Enterasys Networks, Hewlett-Packard, SMC, Visa and Wachovia better serve their end customers through complex channel networks. InfoNow is based in Denver, Colorado. For more information, visit www.infonow.com.

Web site: www.infonow.com/

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